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Beauty and Personal Care in Peru

Beauty and Personal Care in Peru

Direct sellers base their sales on the development of interpersonal relationships, either of the company with its promoters, of the promoters amongst them or of the promoters with their clients, and now there are platforms to place orders online, allowing consultants to have faster and more frequent interaction with direct selling companies, even on a daily basis. The companies are designed as personal and professional developers that, through frequent training and events, attract promoters who...

Euromonitor International's Beauty and Personal Care in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


BEAUTY AND PERSONAL CARE IN PERU
Euromonitor International
June 2018
LIST OF CONTENTS AND TABLES
Executive Summary
Main Driver Is Personal Relationships
Online Tutorials Are Excellent Sales Tools
Beauty Specialist Retailers Is A Developing Channel
Multinationals Retain Leadership Over Local Manufacturers
Future Behaviour Depends on the Country's Economic Growth
Market Data
Table 1 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 7 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
Headlines
Prospects
Pharmacies' Growth Boosts Category Development
International Brands Account for the Majority of Sales
Sun Care Sees the Highest Growth Within Baby and Child-specific Products
Competitive Landscape
Products With Natural Ingredients Set To Show Faster Growth
Segmentation Is Becoming A Key Driver
Brand Extensions Will Be Welcome
Category Data
Table 11 Sales of Baby and Child-specific Products by Category: Value 2012-2017
Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2012-2017
Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2012-2017
Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2013-2017
Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2014-2017
Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2014-2017
Table 17 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2014-2017
Table 18 Forecast Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 19 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 20 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Headlines
Prospects
Consumers Are Switching From Bar Soap To Liquid Soap Or Body Wash
Fragrance Is the Most Valued Attribute
Talcum Sales Continue To Decline
Competitive Landscape
International Companies Dominate Bath and Shower Sales
Economic Slowdown Has Restricted Innovations
Wide Distribution Network Is A Must
Category Data
Table 21 Sales of Bath and Shower by Category: Value 2012-2017
Table 22 Sales of Bath and Shower by Category: % Value Growth 2012-2017
Table 23 Sales of Bath and Shower by Premium vs Mass: % Value 2012-2017
Table 24 NBO Company Shares of Bath and Shower: % Value 2013-2017
Table 25 LBN Brand Shares of Bath and Shower: % Value 2014-2017
Table 26 LBN Brand Shares of Premium Bath and Shower: % Value 2014-2017
Table 27 Forecast Sales of Bath and Shower by Category: Value 2017-2022
Table 28 Forecast Sales of Bath and Shower by Category: % Value Growth 2017-2022
Table 29 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
Headlines
Prospects
Consumption Is Greater on the Coast Than in the Andean Region
Demand for Products With Multiple Benefits Is Increasing
Most Consumers Do Not Value the Difference Between Premium and Mass Products
Competitive Landscape
Direct Sellers Lead Colour Cosmetics
Main Threat Comes From Illegal/informal Products
Simplification in the Registration Process Will Bring More Innovations in the Future
Category Data
Table 30 Sales of Colour Cosmetics by Category: Value 2012-2017
Table 31 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
Table 32 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
Table 33 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
Table 34 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
Table 35 LBN Brand Shares of Eye Make-up: % Value 2014-2017
Table 36 LBN Brand Shares of Facial Make-up: % Value 2014-2017
Table 37 LBN Brand Shares of Lip Products: % Value 2014-2017
Table 38 LBN Brand Shares of Nail Products: % Value 2014-2017
Table 39 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
Table 40 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
Table 41 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 42 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
Headlines
Prospects
Consumers Reduce the Amount of Product They Apply
Deodorant Creams in Sachet Format See the Fastest Growth
Spray Is the Most Demanded Format
Competitive Landscape
Multinational Companies Dominate the Category
Traditional Channels Lead Distribution
Novelty Features Boost Sales
Category Data
Table 43 Sales of Deodorants by Category: Value 2012-2017
Table 44 Sales of Deodorants by Category: % Value Growth 2012-2017
Table 45 Sales of Deodorants by Premium vs Mass: % Value 2012-2017
Table 46 NBO Company Shares of Deodorants: % Value 2013-2017
Table 47 LBN Brand Shares of Deodorants: % Value 2014-2017
Table 48 LBN Brand Shares of Premium Deodorants: % Value 2014-2017
Table 49 Forecast Sales of Deodorants by Category: Value 2017-2022
Table 50 Forecast Sales of Deodorants by Category: % Value Growth 2017-2022
Table 51 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2017-2022
Headlines
Prospects
Main Threat for Depilatories Growth Is Economic Deceleration
Most Women Still Use Men's Razors and Blades
Society Is Adopting International Beauty Standards
Competitive Landscape
Competition Comes From Different Sources
Competitive Landscape Is Not Expected To Change
Penetration at More Points of Sale Is Expected
Category Data
Table 52 Sales of Depilatories by Category: Value 2012-2017
Table 53 Sales of Depilatories by Category: % Value Growth 2012-2017
Table 54 Sales of Women's Razors and Blades by Type: % Value Breakdown 2013-2017
Table 55 NBO Company Shares of Depilatories: % Value 2013-2017
Table 56 LBN Brand Shares of Depilatories: % Value 2014-2017
Table 57 Forecast Sales of Depilatories by Category: Value 2017-2022
Table 58 Forecast Sales of Depilatories by Category: % Value Growth 2017-2022
Headlines
Prospects
Despite the Economic Slowdown, Consumers Remain Loyal To Their Favourite Fragrance
Mother's Day and Christmas Are the Most Significant Dates for Fragrance Sales
Future Growth Will Come Mainly From Fragrances for Women
Competitive Landscape
Direct Sellers' Brands Are Considered As Premium for A Vast Group of Consumers
Domestic Brands Lead the Category
Retailers Increase Their Penetration Through Credit Cards
Category Data
Table 59 Sales of Fragrances by Category: Value 2012-2017
Table 60 Sales of Fragrances by Category: % Value Growth 2012-2017
Table 61 NBO Company Shares of Fragrances: % Value 2013-2017
Table 62 LBN Brand Shares of Fragrances: % Value 2014-2017
Table 63 LBN Brand Shares of Premium Men's Fragrances: % Value 2014-2017
Table 64 LBN Brand Shares of Premium Women's Fragrances: % Value 2014-2017
Table 65 Forecast Sales of Fragrances by Category: Value 2017-2022
Table 66 Forecast Sales of Fragrances by Category: % Value Growth 2017-2022
Headlines
Prospects
Shampoo Is Already Considered A Product of Basic Need
Greater Specialisation Is A Constant Trend
Colourants Have the Lowest Penetration Rate
Competitive Landscape
Multinational Companies Lead Hair Care
Traditional Channels Lead Distribution
Innovations Are Essential To Retain Consumers
Category Data
Table 67 Sales of Hair Care by Category: Value 2012-2017
Table 68 Sales of Hair Care by Category: % Value Growth 2012-2017
Table 69 Sales of Hair Care by Premium vs Mass: % Value 2012-2017
Table 70 NBO Company Shares of Hair Care: % Value 2013-2017
Table 71 NBO Company Shares of Salon Professional Hair Care: % Value 2013-2017
Table 72 LBN Brand Shares of Hair Care: % Value 2014-2017
Table 73 LBN Brand Shares of Colourants: % Value 2014-2017
Table 74 LBN Brand Shares of Salon Professional Hair Care: % Value 2014-2017
Table 75 LBN Brand Shares of Styling Agents: % Value 2014-2017
Table 76 LBN Brand Shares of Premium Hair Care: % Value 2014-2017
Table 77 Forecast Sales of Hair Care by Category: Value 2017-2022
Table 78 Forecast Sales of Hair Care by Category: % Value Growth 2017-2022
Table 79 Forecast Sales of Hair Care by Premium vs Mass: % Value 2017-2022
Headlines
Prospects
Demand for Specialised Products Drives Sales
Premiumisation Stops Within Men's Grooming
Skin Care Will Recover After A Setback
Competitive Landscape
Growth in Hair Care Is Driven by Advertising and Discounts
International Companies Focus on Offering A Complete Portfolio of Products
Unit Price Remains Steady
Category Data
Table 80 Sales of Men's Grooming by Category: Value 2012-2017
Table 81 Sales of Men's Grooming by Category: % Value Growth 2012-2017
Table 82 Sales of Men's Razors and Blades by Type: % Value Breakdown 2013-2017
Table 83 Sales of Men's Skin Care by Type: % Value Breakdown 2014-2017
Table 84 NBO Company Shares of Men's Grooming: % Value 2013-2017
Table 85 LBN Brand Shares of Men's Grooming: % Value 2014-2017
Table 86 LBN Brand Shares of Men's Razors and Blades: % Value 2014-2017
Table 87 Forecast Sales of Men's Grooming by Category: Value 2017-2022
Table 88 Forecast Sales of Men's Grooming by Category: % Value Growth 2017-2022
Headlines
Prospects
Peruvians Are Slowly Starting To Use Other Oral Care Products Than Toothpaste and Toothbrush
Whitening Is An Important Attribute
the Majority of Peruvians Do Not Visit the Dentist Regularly
Competitive Landscape
Leading Company Offers the Widest Portfolio of Products
Producers Compete Mainly Through Price Discounts
Marketplace Offer Is Limited To Mass Brands
Category Data
Table 89 Sales of Oral Care by Category: Value 2012-2017
Table 90 Sales of Oral Care by Category: % Value Growth 2012-2017
Table 91 Sales of Toothbrushes by Category: Value 2012-2017
Table 92 Sales of Toothbrushes by Category: % Value Growth 2012-2017
Table 93 Sales of Toothpaste by Type: % Value Breakdown 2013-2017
Table 94 NBO Company Shares of Oral Care: % Value 2013-2017
Table 95 LBN Brand Shares of Oral Care: % Value 2014-2017
Table 96 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2014-2017
Table 97 LBN Brand Shares of Toothpaste: % Value 2014-2017
Table 98 Forecast Sales of Oral Care by Category: Value 2017-2022
Table 99 Forecast Sales of Oral Care by Category: % Value Growth 2017-2022
Table 100 Forecast Sales of Toothbrushes by Category: Value 2017-2022
Table 101 Forecast Sales of Toothbrushes by Category: % Value Growth 2017-2022
Headlines
Prospects
Skin Care Volume Sales Continue To Decrease
Growing Preference for Multifunctional Products
Multichannel Distribution Is A Key for Success
Competitive Landscape
Direct Seller Brands Are Associated With High Quality
Despite Innovations, Competitors Are Not Creating New Milestones
Manufacturers Will Increase Communication To End Consumers
Category Data
Table 102 Sales of Skin Care by Category: Value 2012-2017
Table 103 Sales of Skin Care by Category: % Value Growth 2012-2017
Table 104 Sales of Face Masks by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2013-2017
Table 105 Sales of Facial Cleansers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2013-2017
Table 106 Sales of Facial Moisturisers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2013-2017
Table 107 Sales of Anti-Agers by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2013-2017
Table 108 Sales of Toners by Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2013-2017
Table 109 NBO Company Shares of Skin Care: % Value 2013-2017
Table 110 LBN Brand Shares of Skin Care: % Value 2014-2017
Table 111 LBN Brand Shares of Facial Moisturisers: % Value 2014-2017
Table 112 LBN Brand Shares of Anti-agers: % Value 2014-2017
Table 113 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2014-2017
Table 114 LBN Brand Shares of General Purpose Body Care: % Value 2014-2017
Table 115 LBN Brand Shares of Premium Skin Care: % Value 2014-2017
Table 116 Forecast Sales of Skin Care by Category: Value 2017-2022
Table 117 Forecast Sales of Skin Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Growth Is Driven by Awareness of Sun Damage To Skin
Lotion Is the Most Common Format
Most Families Purchase Only One Product To Meet Everyone's Need for Sun Protection
Competitive Landscape
Sun Care Has Competition From Other Categories
Leading Brand Announces 100 Spf
Advertising and Promotions Are Key Factors
Category Data
Table 118 Sales of Sun Care by Category: Value 2012-2017
Table 119 Sales of Sun Care by Category: % Value Growth 2012-2017
Table 120 Sales of Sun Care by Premium vs Mass: % Value 2012-2017
Table 121 NBO Company Shares of Sun Care: % Value 2013-2017
Table 122 LBN Brand Shares of Sun Care: % Value 2014-2017
Table 123 LBN Brand Shares of Premium Adult Sun Care: % Value 2014-2017
Table 124 Forecast Sales of Sun Care by Category: Value 2017-2022
Table 125 Forecast Sales of Sun Care by Category: % Value Growth 2017-2022
Table 126 Forecast Sales of Sun Care by Premium vs Mass: % Value 2017-2022
Headlines
Prospects
Natural Or Organic Products Are Still A Small Niche
Prices in Peru Are Higher Than the Regional Average
Expansion of Premium Products Is Associated With Growth of Shopping Centres
Competitive Landscape
Few Premium Brands Seen in the Peruvian Marketplace
Premium and Mass Brands Offer the Same Benefits
Premium Brands Are All Imported
Category Data
Table 127 Sales of Premium Beauty and Personal Care by Category: Value 2012-2017
Table 128 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 129 NBO Company Shares of Premium Beauty and Personal Care: % Value 2013-2017
Table 130 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2014-2017
Table 131 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 132 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Headlines
Prospects
Digital Communication on the Rise
Greater Segmentation With Clear Positioning
Products With Aromas Or Natural Ingredients Attract Consumers
Competitive Landscape
Direct Sellers Lead Skin Care, Colour Cosmetics and Fragrances
Companies Include Specialised Lines for Men
the Challenge Is To Encourage Consumers To Use More Product on Each Occasion
Category Data
Table 133 Sales of Mass Beauty and Personal Care by Category: Value 2012-2017
Table 134 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 135 NBO Company Shares of Mass Beauty and Personal Care: % Value 2013-2017
Table 136 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2014-2017
Table 137 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 138 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022

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