In Argentina, there is a strong trend towards decreasing pack size in deodorants. Products using larger pack sizes of 160ml are rare and typically only available for brands such as Veritas (410ml) and Colbert (250ml). In the case of the leading brands such as Axe, Rexona and Dove, they have notably reduced pack sizes over the review period, and are now available in a range of between 50ml and 150ml only. In 2009, pack sizes over 170ml in deodorants represented 20% of unit volume, but by 2014...
Euromonitor International's Beauty and Personal Care Packaging in Argentina report offers insight into key trends and developments driving packaging across the category.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Men's Grooming, Oral Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Beauty and Personal Care Packaging market;
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