Bayer de Venezuela SA in Consumer Health (Venezuela)
Bayer aims to strengthen its position in the Venezuelan consumer health industry. The company relies mostly on its global and local research and development abilities to provide novel products that satisfy consumer needs. The company is also set to invest in corporate social responsibility programmes in order to build a positive corporate image for both private and public agents.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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