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Bath and Shower in Japan

Bath and Shower in Japan

Bath and shower in Japan is likely to maintain a positive performance over the forecast period in current value terms, due to the continued strong popularity of premium products. During the review period, bath and shower, especially body wash/shower gel and liquid soap, experienced the significant development of premium products, which offset declines in traditional bar soap and contributed to the growth of the overall category. Skin moisturising function continues to be a key focus, as Japanese...

Euromonitor International's Bath and Shower in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bath and Shower market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Bath and Shower in Japan
Euromonitor International
June 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Premiumisation Helps Maintain Growth in Bath and Shower
the Rising Presence and Popularity of Foam Format Products
Growth in Bath Additives Is Forecast Despite Its Maturity
Competitive Landscape
Kao Corp Continues To Lead Bath and Shower
Cow Brand Soap Kyoshinsha Maintains Its Second Position
Innovations in Bath Additives To Maintain Growth
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2013-2018
Table 2 Sales of Bath and Shower by Category: % Value Growth 2013-2018
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2013-2018
Table 4 NBO Company Shares of Bath and Shower: % Value 2014-2018
Table 5 LBN Brand Shares of Bath and Shower: % Value 2015-2018
Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2015-2018
Table 7 Forecast Sales of Bath and Shower by Category: Value 2018-2023
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2018-2023
Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023
Executive Summary
Inbound Tourists Continue To Support Growth in Beauty and Personal Care
Digital Technology Emerges in Beauty and Personal Care
Fragmentation Accelerates As Non-beauty Companies and Start-ups Enter the Market
Active Ingredients Focusing on Efficacy Continue To Be Introduced
Tourism and Untapped Territory Are Key for Maintaining Growth
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2013-2018
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2014-2018
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2015-2018
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2013-2018
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2013-2018
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2018
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources

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