In 2017, demand for bath and shower products remained strong in Hong Kong. As daily essentials, bath and shower demand is steady and sales are relatively immune to the impact from mainland Chinese shoppers. Body wash/shower gel registers the fastest growth and is expected to expand the most over the forecast period. Leading personal care brands such as Dettol, Bioré and Lux continue to offer more body wash/shower gels with beauty-orientated positioning with floral fragrances and feminine claims...
Euromonitor International's Bath and Shower in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Bath and Shower market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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