Bath and Shower in Guatemala

Bath and Shower in Guatemala

Bar soap is the dominant product within bath and shower in Guatemala, being an affordable product to the large low-income population that is used on a daily basis. Liquid soap, meanwhile, accounts for a lower share of sales, being virtually non-existent in rural areas of the country. Whilst sales of liquid soap strongly increased during the pandemic in 2020 due to greater awareness of the need to follow regular handwashing regimes and rising demand for antibacterial products, they contracted in...

Euromonitor International's Bath and Shower in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage:
Bar Soap, Bath Additives, Body Powder, Body Wash/Shower Gel, Hand Sanitisers, Intimate Hygiene, Liquid Soap.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bath and Shower market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.