Banco Bilbao Vizcaya Argentaria SA in Financial Cards and Payments (Spain)
BBVA’s strategy in terms of the Spanish consumer finance industry is to continue diversifying its business and achieving growth at domestic level, which was seen in its recent acquisition of Catalunya Banc, as well as at global level. BBVA is already present in more than 30 countries and has more than 53 million customers around the world, mainly in Latin America. Along with this diversification and its global approach to growth, BBVA is also focusing on innovation in technology, developing new...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Financial Cards in Circulation, M-Commerce, Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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