Baked goods are an important component of the Tunisian diet, with penetration of unpackaged baked goods being high. These products are popular among low-income consumers as they are affordable and widely available throughout the country. In contrast, packaged baked goods tend to be priced higher and targeted at middle and high income consumers. Consequently, growth in packaged/industrial products remains limited to this relatively small group of more affluent consumers.
Euromonitor International's Baked Goods in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Get a detailed picture of the Baked Goods market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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