Baked Goods in Thailand
During the pandemic, Thai consumers have demonstrated a shift towards higher quality baked goods, such as products containing grains, vitamins, fruit, and vegetables. Within baked goods, wholewheat bread gained popularity thanks to its health benefits (such as high fibre content) and suitability as a breakfast food. In fact, baked goods has not suffered from the COVID-19 pandemic, and will continue to see growth in 2021. Despite spending more time at home in the last couple of years, consumers s...
Euromonitor International's Baked Goods in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2025, clearly indicating how the market is expected to change.
Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Baked Goods in Thailand
- Euromonitor International
- December 2021
- List Of Contents And Tables
- BAKED GOODS IN THAILAND
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- Healthier options gain popularity, consumers stockpile packaged cakes
- President Bakery remains top player despite new launches from CPRAM Co
- Convenience wins out in baked goods’ distribution as retailers adapt to new operating conditions
- PROSPECTS AND OPPORTUNITIES
- Indulgence and full consumption experience to become more important
- Healthier options to gain momentum in post-pandemic Thailand
- Convenience to remain key in baked goods’ distribution
- CATEGORY DATA
- Table 1 Sales of Baked Goods by Category: Volume 2016-2021
- Table 2 Sales of Baked Goods by Category: Value 2016-2021
- Table 3 Sales of Baked Goods by Category: % Volume Growth 2016-2021
- Table 4 Sales of Baked Goods by Category: % Value Growth 2016-2021
- Table 5 NBO Company Shares of Baked Goods: % Value 2017-2021
- Table 6 LBN Brand Shares of Baked Goods: % Value 2018-2021
- Table 7 Distribution of Baked Goods by Format: % Value 2016-2021
- Table 8 Forecast Sales of Baked Goods by Category: Volume 2021-2026
- Table 9 Forecast Sales of Baked Goods by Category: Value 2021-2026
- Table 10 Forecast Sales of Baked Goods by Category: % Volume Growth 2021-2026
- Table 11 Forecast Sales of Baked Goods by Category: % Value Growth 2021-2026
- CHART 1 Staple Foods Value Sales Growth Scenarios: 2019-2026
- CHART 2 Staple Foods Impact of Drivers on Value Sales: 2019-2026
- STAPLE FOODS IN THAILAND
- EXECUTIVE SUMMARY
- Staple foods in 2021: The big picture
- Key trends in 2021
- Competitive Landscape
- Channel developments
- What next for staple foods?
- MARKET DATA
- Table 12 Sales of Staple Foods by Category: Volume 2016-2021
- Table 13 Sales of Staple Foods by Category: Value 2016-2021
- Table 14 Sales of Staple Foods by Category: % Volume Growth 2016-2021
- Table 15 Sales of Staple Foods by Category: % Value Growth 2016-2021
- Table 16 NBO Company Shares of Staple Foods: % Value 2017-2021
- Table 17 LBN Brand Shares of Staple Foods: % Value 2018-2021
- Table 18 Penetration of Private Label by Category: % Value 2016-2021
- Table 19 Distribution of Staple Foods by Format: % Value 2016-2021
- Table 20 Forecast Sales of Staple Foods by Category: Volume 2021-2026
- Table 21 Forecast Sales of Staple Foods by Category: Value 2021-2026
- Table 22 Forecast Sales of Staple Foods by Category: % Volume Growth 2021-2026
- Table 23 Forecast Sales of Staple Foods by Category: % Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources