Baby and Child-Specific Products in Germany

Baby and Child-Specific Products in Germany

As in most other Western European countries, at the end of the review period German consumers were becoming increasingly demanding when it comes to the naturalness of the products they are buying. This tendency is even stronger when it comes to product preferences in baby and child-specific products. This was helping the category to continue recording positive value growth as it also tends to mean rising demand for higher-priced value-added products. These are typically natural, organic, vegan-f...

Euromonitor International's Baby and Child-specific Products in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Baby and Child-Specific Products in Germany
Euromonitor International
July 2020
List OF CONTENTS AND TABLES
HEADLINES
PRE-COVID-19 PERFORMANCE
Value growth supported by rising interest in natural and organic products
Sun care benefits from a hot and sunny 2019
Johnson & Johnson leads baby and child-specific care; pharmacy brands among the best performers
2020 AND BEYOND
COVID-19 impact
Affected products within baby and child-specific products
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Baby and Child-specific Products by Category: Value 2014-2019
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2014-2019
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2014-2019
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2015-2019
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2016-2019
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2016-2019
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2016-2019
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2016-2019
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2019-2024
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2019-2024
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Natural and free from in strong demand
Multinationals continue to lead, including “home-grown” players
Stable value growth expected over the forecast period
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2017-2024
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2016-2024
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources

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