BOC Hong Kong (Holdings) Ltd in Consumer Finance (Hong Kong, China)
BOC Hong Kong will increase efforts to raise consumer-awareness on branch network transformation, and reinforce its ability in personal banking to serve mid- to- high-end customers and SMEs. The group has formulated standard sales models and customised products and services.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Consumer Lending, Financial Cards and Payments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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