Azur in Packaged Food (Cameroon)
Azur SA operates in bar soap, and vegetable and seed oil. The company’s brand Azur is one of the leading local brands competing against international brands. The brand competes with other players like Mayor, Oilio and Diamaor. The growth of local cheap cafés and restaurants, alongside improved economic conditions, have driven demand for high quality and affordable vegetable and seed oil. The company is set to take advantage of its price positioning to target low and middle income consumers. It...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Biscuits and Snack Bars, Breakfast Cereals, Confectionery, Dairy, Ice Cream and Frozen Desserts, Oils and Fats, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Soup, Spreads, Sweet and Savoury Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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