Aldi Ireland Ltd is expected to further expand in terms of stores over the forecast period. However, the rate of expansion is not likely to be as fast as it was due to saturation. The company is likely to follow its high-volume, low-cost retail model as well as special limited-edition ranges to entice consumers into stores. Aldi ran a campaign to promote its Irish produce as it is important to consumers, particularly for fresh meat and dairy. The company is likely to continue this promotion in c...
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