Alcoholic drinks witnessed less dynamic volume and current value growth in 2015 than the respective CAGRs recorded over the review period. Sales have been declining in both on-trade and off-trade outlets since increases to taxation in 2013, which was accompanied by an increase in the illegal trade and a decrease in legitimate imports, with sales peaking in 2014 as domestic manufacturers reduced their production of wine and beer. Also, importers decreased their import volumes and increase their p...
Euromonitor International's Alcoholic Drinks in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Alcoholic Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
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