Alcoholic Drinks Global Industry Overview
With Euromonitor’s latest annual research now out, the global alcoholic drinks landscape points to heady heights. But could there be froth foaming behind the strongest volume growth figures in half a decade? Which are the categories spearheading the industry’s advance, and where are the lingering pain points? Could the rise of non-alcoholic offerings herald the dawn of a new world of opportunity, or is it a sign of an existential crisis that will only get ever more pronounced and disruptive?
Euromonitor International's Alcoholic Drinks Global Industry Overview global briefing offers an insight into to the size and shape of the Alcoholic Drinks market in both the off-trade and the on-trade, it highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands by total volume, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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