Air France-KLM Group SA in Travel (World)

Air France-KLM Group SA in Travel (World)

Air France-KLM recorded positive results in 2015 in terms of revenues, passengers carried and operating income. This was an especially good performance considering the challenging environment in which the company operates, due to tough competition coming from low cost carriers and Gulf and Asian airlines. The main challenges of the next few years include cutting costs and increasing efficiency, embracing a digital transformation, and gaining positions in the low cost segment and in Asia.

Euromonitor International’s Air France-KLM Group SA in Travel (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Travel market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Travel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Air France-KLM Group SA in Travel (World)
Euromonitor International
October 2016
Scope of the Report
Strategic Evaluation
Competitive Positioning
Geographic and Category Opportunities
Brand Strategy

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