Air Care in Russia

Air Care in Russia

Air care sales continued to grow in current value terms in 2019, albeit with a relatively modest increase, as price-sensitive consumers continue hunting for promotions and other forms of saving on these products. Air care covers a range of product types across different price segments, and sales are large enough to attract numerous international and local manufacturers. As already mentioned, competition on price is intense, however, which is keeping a check on value sales growth. Air care produc...

Euromonitor International's Air Care in Russia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


Air Care in Russia
Euromonitor International
February 2020
List OF CONTENTS AND TABLES
HEADLINES
PROSPECTS
Air care sales continue to record modest current value growth
Gel air fresheners performing strongly in 2019
Spray/aerosol air fresheners continue to dominate air care sales
COMPETITIVE LANDSCAPE
Air care balanced between global and local players
Glade and Chirton the leading brands
Private label has a strong and growing presence in air care
CATEGORY DATA
Table 1 Sales of Air Care by Category: Value 2014-2019
Table 2 Sales of Air Care by Category: % Value Growth 2014-2019
Table 3 Sales of Air Care by Fragrance: Value Ranking 2018-2019
Table 4 NBO Company Shares of Air Care: % Value 2015-2019
Table 5 LBN Brand Shares of Air Care: % Value 2016-2019
Table 6 Forecast Sales of Air Care by Category: Value 2019-2024
Table 7 Forecast Sales of Air Care by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
No return to positive growth for Russian home care in 2019
Volume sales not helped by popularity of concentrated and multipurpose products
Multinationals generally remain ahead of local players
Limited new product development activity
Improved performance expected over the forecast period
MARKET INDICATORS
Table 8 Households 2014-2019
MARKET DATA
Table 9 Sales of Home Care by Category: Value 2014-2019
Table 10 Sales of Home Care by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Home Care: % Value 2015-2019
Table 12 LBN Brand Shares of Home Care: % Value 2016-2019
Table 13 Penetration of Private Label in Home Care by Category: % Value 2014-2019
Table 14 Distribution of Home Care by Format: % Value 2014-2019
Table 15 Distribution of Home Care by Format and Category: % Value 2019
Table 16 Forecast Sales of Home Care by Category: Value 2019-2024
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2019-2024
SOURCES
Summary 1 Research Sources

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