Abbott Laboratories is present mainly in a few markets in baby food, notably China and the US. While its growth prospects remain strong in China, as a small player it faces stronger competition from local players. It will seek to expand its presence in other large emerging markets, mainly in Asia. In the US, its growth efforts are likely to be increasingly geared towards higher growth categories, such as meal replacement and snack bars, but it may also boost its presence in toddler milk formula.
Euromonitor International’s Abbott Laboratories Inc in Packaged Food (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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