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The rhetoric and narratives in management research

The rhetoric and narratives in management research

This e-book, on the rhetoric and narratives in management research, has, as usual, selected some articles relying on the research of the theory and uses of rhetoric and narratives in management but also it includes some articles that point at the regression of political and social discourse. It is our will to include this subject in the next Conference that will be celebrated on March from 26th to 28th, 2018 at ESADE Business School. In the previous editions of this e-book, we have strongly advocated for the importance of the inclusion, use and command of rhetoric and narratives in the practice and nature of management. It does not matter if you are running a country, a company or your own destiny what it is already a fact is that the use of rhetoric and narratives is extremely resourceful to undertake this noble human activity and it is very advantageous to broaden your horizon.


A revelation of employee feelings of alienation during post-mergers and acquisition: an outcome of perceived organizational justice,Building family business identity through transgenerational narratives,Can group climate explain innovative readiness for change? ,Changes in Rhetorical Climate (An Editorial Aside),Everyday narratives: CEO rhetoric on Twitter,Exclusion and inclusion in the Danish military: a historical analysis of the construction and consequences of a gendered organizational narrative,Gap analysis for innovative firm acquisition - acquirer and acquired party perspectives,Grasping the business value of online communities,Guest Editorial: The return of the Furies ,Narrating organizational spaces,Rhetoric, narrative and management: learning from Mad Men,Rhetorical construction of political leadership in social media,Section Header,The road not taken: narratives of action and organizational change

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