Technological Advances in Hospitality
This ebook is prepared from the research works presented at the 3rd Advances in Hospitality and Tourism Marketing and Management Conference (AHTMMC). It presents works focusing on technology (e.g., blogs, GPS), innovation, and innovative forms of tourism (e.g., nostalgic tourism).
- A discussion on the user intention of golfers toward golf GPS navigation,Are blogs still effective to maintain customer relationships? An empirical study on the travel industry,Correlation between the homestay experience and brand equity: using the Yuehetang Rural Residence as a case study,Editorial,Explaining innovation in tourism-retailing contexts by applying Simon’s Sciences of the Artificial,Guest editorial,Nostalgic tourism in Macau: the bidirectional causal relationship between destination image and experiential value,Visitor behaviour and profitability of Turkmenbashi World of Fairytales in Turkmenistan