Sustainability in Retailing
This eBook contains 10 chapters covering a range of topics on sustainability in retailing. The first four chapters discuss sustainable products and brands, with chapters exploring social responsibility for retailers’ private label brands, portfolios of sustainable labels, consumer responses to elimination of overpackaging, and consumers’ perceptions of eco-designed packaging.
Sustainable business processes in chapters 5 to 8 are covered in chapters on the analysis of various approaches to marketing sustainability, the role of the retail store, retailer corporate social responsibility and undertaking an economic, social, and environmental retail sustainability strategy.
In this eBook, the last two chapters address consumer-related sustainability issues. The penultimate chapter examines shoppers’ grocery choices in the presence of generalized eco-labelling and the final chapter discusses shopping travel behaviour: influencing factors, shopper types and environmental consequences.
This eBook analyses the role of retailers from various perspectives to gain a deeper understanding of relevant topics and provide insights into future research areas.
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