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Benchmarking innovations and new practices in rural tourism development: How do we develop more sustainable and responsible rural tourism?

Benchmarking innovations and new practices in rural tourism development: How do we develop more sustainable and responsible rural tourism?

Rural tourism is helping to transform the economic prospects of countries in Asia and given the encouraging signs of progress it is timely to benchmark and enable countries in the region to learn from one another. In this context, benchmarking facilitates comparison and provides a reference point against which other practices can be evaluated and further improved. It is clear from the analysis in this ebook that countries in Asia and beyond are succeeding in developing responsible and innovative rural tourism products. By studying best practices and learning from them, better performance can be secured in Asia’s rural tourism destinations.


Adapting evidence-based intervention in rural tourism policies: pragmatic benchmarking considerations for tourism business operations in Semporna, Sabah, Malaysia,Benchmarking innovations and new practices in rural tourism development: how do we develop a more sustainable and responsible rural tourism in Asia?,Destination quality and tourists’ behavioural intentions: rural tourist destinations in Malaysia,Editorial,Exploring rural tourism and sustainability in Southeast Asia through the lenses of official tourism websites: a benchmarking exercise,Innovative practices in education to empower rural communities: a case study of a “non-formal education” school in Thailand,Successful community-based tourism approaches for rural destinations: the Asia Pacific experience,Sustainable tourism and resulting resident satisfaction at Jammu and Kashmir, India,The importance of rural communities' participation in the management of tourism management: a case study from Lesotho,Tourism development as a determinant of quality of life in rural areas

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