Published in May 2017, this 186-page PDF and excel report combines two of last year’s reports: Digital TV Western Europe Forecasts and the Western Europe Pay TV Operator Forecasts in one convenient place. The report comes in five parts:
• Executive summary and regional forecasts, with handy comparison tables to reveal the best growth prospects;
• Regional forecasts summary from 2010 to 2022 by platform, by household penetration, by pay TV subscribers and by pay TV revenues;
• Major pay TV operators;
• Country profiles and analysis for 18 territories;
• Detailed forecasts for 18 countries, including 77 operators.
Western Europe will avoid the curse of cord-cutting – at least for the next five years, according to the Western Europe Pay TV Forecasts report. The Western European pay TV market is mature, but, unlike North America, it will still gain subscribers between 2016 and 2022. Although this only represents a 6.7% increase, it means nearly 7 million more subs to take the total to 106 million. Western Europe will cross the 100 million pay TV subs mark in June this year.
Simon Murray, Principal Analyst at Digital TV Research, said: “Better news is that the number of digital pay TV subscribers will increase by 15.6% (14 million) over the same period. Analog cable subs will fall from 8.0 million in 2016 to 0.5 million in 2022.”
Much of the subscriber growth will come from countries with traditionally low pay TV penetration: Two-thirds of the region’s next additions will come from Italy (up by 1.47 million or 20% between 2016 and 2022), Spain (up by 1.36 million or 23%) and France (up 1.41 million or 11%). However, subscriber growth will be lower than 3% for eight of the 18 countries covered in the report.