Latin America OTT TV and Video Forecasts
OTT TV and video revenues in Latin America [for 18 countries] will reach $3.59 billion in 2021; up from $32 million recorded in 2010 and more than triple the $1.15 billion in 2015, according to the Latin America OTT TV & Video Forecasts report.
Simon Murray, Principal Analyst at Digital TV Research, said: “2015 and 2016 are seminal years for Latin American OTT TV and video. Several high profile platform launches from some very well-positioned companies have already take place – with more still to come.”
He continued: “Launched across the region in September 2011, Netflix is already established. However, substantial SVOD competition is now a reality from the likes of America Movil’s Claro Video, Telefonica’s Movistar Play, HBO Go, Televisa’s Blim and Millicom’s Tigo Play.”
SVOD [subscription video on demand] will remain the region’s largest OTT revenue source; contributing $2,093 million by 2021 (or 58% of the total) – up from next to nothing in 2010.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook