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Global Pay TV Subscriber Databook

Global Pay TV Subscriber Databook

Based on 138 countries, Digital TV Research estimated 254 million additional pay TV subscribers (up by 35%) between 2010 and 2016 to take the global total to 969 million. 

According to the Global Pay TV Subscriber Databook, digital cable TV created the most additions by platform – at 256 million between 2010 and 2016. However, analog cable TV lost 218 million subscribers; dampening overall cable gains. There were 76 million extra subs for IPTV to nearly quintuple its total. Satellite TV added 77 million and pay DTT 5 million. 

Excluding analog cable TV, digital pay TV rocketed from 380 million subscribers in 2010 onto 852 million at end-2016


Published in June 2017, the Global Pay TV Subscriber Databook report covers 250 pages in two parts:
• A PDF giving a global Executive Summary, comparison tables and rankings.
• An excel workbook providing data (2010-2016) for each of the 138 countries covered, comparison and ranking tables.

Data for 138 countries:

Albania
Algeria Angola
Argentina
Armenia
Australia
Austria
Azerbaijan
Bahrain
Bangladesh
Belarus
Belgium
Benin
Bolivia
Bosnia
Botswana
Brazil
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Canada
CAR
Chad
Chile
China
Colombia
DR Congo
Rep Congo
Costa Rica
Cote d’Ivoire
Croatia
Cyprus
Czech Rep.
Denmark
Dominican Rep.
Ecuador
Egypt
El Salvador
Eq Guinea
Estonia
Ethiopia
Finland
France
Gabon
Gambia
Georgia
Germany
Ghana
Greece
Guatemala
Guinea
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Ireland
Israel
Italy
Japan
Jordan
Kazakhstan
Kenya
Kuwait
Laos
Latvia
Lebanon
Liberia
Lithuania
Luxembourg
Macedonia
Madagascar
Malawi
Mali
Malaysia
Malta
Mexico
Moldova
Mongolia
Montenegro
Morocco
Mozambique
Myanmar
Namibia
Nepal
Netherlands
New Zealand
Nicaragua
Niger
Nigeria
Norway
Oman
Pakistan
Panama
Paraguay
Peru
Philippines
Poland
Portugal
Puerto Rico
Qatar
Romania
Russia
Rwanda
Saudi Arabia
Senegal
Serbia
Sierra Leone
Singapore
Slovakia
Slovenia
South Africa
South Korea
Spain
Sri Lanka
Sweden
Switzerland
Syria
Taiwan
Tanzania
Thailand
Togo
Tunisia
Turkey
Uganda
Ukraine
UAE
UK
USA
Uruguay
Uzbekistan
Venezuela
Vietnam
Zambia
Zimbabwe

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