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Global Pay TV Operator Forecasts

Global Pay TV Operator Forecasts

The top 100 operators accounted for three-quarters of the world’s pay TV subscribers by end-2015, with this proportion not expected to change over the next five years. The top 10 operators took 42% by end-2015, according to the Global Pay TV Operator Forecasts report.

Simon Murray, Principal Analyst at Digital TV Research, said: “By end-2015, 12 operators had more than 10 million paying subscribers, and this will climb to 18 operators by 2021. However, the number of operators with more than 5 million subscribers will stay at 29.”

Pay TV subscriptions for the world’s top 400 operators with 585 platforms across 100 countries will increase from a collective 778 million in 2015 to 912 million by 2021. These operators took 84% of the 928 million global subscribers by end-2015, with this level expected to inch up to 85% of the 1,076 million by 2021. Only 93 (23%) of the 400 operators will lose subscribers between 2015 and 2021. 

China Radio & TV is the world’s largest pay TV operator by a long long way. Government policy to consolidate cable TV means that China Radio & TV quickly became the world’s largest pay TV operator, with 239 million subs by end-2015. The operator will soon represent every cable TV home in China, with 251 million subscribers expected by 2021. 

Murray continued: “Despite adding 147 million subscribers between 2015 and 2021, subscription and VOD revenues for the 400 operators will remain flat at $206 billion. 

These operators accounted for 83% of the global total in 2015, but this proportion will fall to 80% by 2021. In fact, 115 of the 400 operators (29%) will lose subscription and PPV revenues between 2015 and 2021.” 

Published in October 2016, this 190-page electronically-delivered report comes in two parts:

A 190-page PDF giving a global executive summary and forecasts.
An excel workbook giving comparison tables and country-by-country forecasts in detail for 400 operators with 585 platforms [125 digital cable, 112 analog cable, 208 satellite, 109 IPTV and 31 DTT] across 100 territories for every year from 2010 to 2021.

Forecasts (2010-2021) contain the following detail for each country:

By country:
TV households
Digital cable subs
Analog cable subs
Pay IPTV subscribers
Pay digital satellite TV subs
Pay DTT homes
Total pay TV subscribers
Pay TV revenues

By operator (and by platform by operator):
Pay TV subscribers
Share of pay TV subscribers by operator
Subscription & VOD revenues
Share of pay TV revenues by operator

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