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Digital TV World Revenue Forecasts

Digital TV World Revenue Forecasts

Global pay TV revenues [subscription fees and PPV movies and TV episodes] for 138 countries will only grow by $99 million between 2015 and 2021 to $205.92 billion; having peaked in 2018. This follows 19.5% growth between 2010 and 2015, according to the Digital TV Revenue Forecasts report.

North American pay TV revenues will fall by $13.5 billion between 2015 and 2021. Cord-cutting is responsible for some of this loss, but greater competition and conversion to bundles (with the lower revenues for TV than standalone offers) are more pressing factors. Western Europe will be flat at $31 billion.

Simon Murray, Principal Analyst at Digital TV Research, said: “Most of the rest of the world will not follow the North American experience. True, pay TV revenues will fall in 27 countries between 2015 and 2021, but not to the same extent as in Canada and the US. Most countries are nowhere near the market maturity achieved in North America.” 

Excluding North America, pay TV revenues will climb by $13.6 billion (up by 14%) between 2015 and 2021 to $107.82 billion, having recorded $20 billion growth (up by 28%) between 2010 and 2015. North America’s share of the global total will fall from 57.4% in 2010 to 54.2% in 2015 and 47.6% in 2021.

Asia Pacific revenues will grow by $8 billion (up by 25%) between 2015 and 2021 to $40 billion. Asia Pacific overtook Western Europe in 2014, and will be larger than the whole of Europe by 2019.


Published in May 2016, this 248-page electronically-delivered report comes in two parts:

A PDF giving a global Executive Summary, comparison tables and rankings (138 territories).

An excel workbook providing relevant forecasts for each country, comparison and ranking tables; covering pay TV revenues [subscriptions and on-demand revenues for movies and TV episodes].
Forecasts for 138 countries:

Albania
Algeria
Angola
Argentina
Armenia
Australia
Austria
Azerbaijan
Bahrain
Bangladesh
Belarus
Belgium
Benin
Bolivia
Bosnia
Botswana
Brazil
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Canada
CAR
Chad
Chile
China
Colombia
DR Congo
Rep Congo
Costa Rica
Cote d’Ivoire
Croatia
Cyprus
Czech Rep.
Denmark
Dominican Rep.
Ecuador
Egypt
El Salvador
Eq Guinea
Estonia
Ethiopia
Finland
France
Gabon
Gambia
Georgia
Germany
Ghana
Greece
Guatemala
Guinea
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Ireland
Israel
Italy
Japan
Jordan
Kazakhstan
Kenya
Kuwait
Laos
Latvia
Lebanon
Liberia
Lithuania
Luxembourg
Macedonia
Madagascar
Malawi
Mali
Malaysia
Malta
Mexico
Moldova
Mongolia
Montenegro
Morocco
Mozambique
Myanmar
Namibia
Nepal
Netherlands
New Zealand
Nicaragua
Niger
Nigeria
Norway
Oman
Pakistan
Panama
Paraguay
Peru
Philippines
Poland
Portugal
Puerto
Rico Qatar
Romania
Russia
Rwanda
Saudi Arabia
Senegal
Serbia
Sierra Leone
Singapore
Slovakia
Slovenia
South Africa
South Korea
Spain
Sri Lanka
Sweden
Switzerland
Syria
Taiwan
Tanzania
Thailand
Togo
Tunisia
Turkey
Uganda
Ukraine
UAE
UK
USA
Uruguay
Uzbekistan
Venezuela
Vietnam
Zambia
Zimbabwe

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