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Korean Home Furnishings Market: Size, Trends & Forecasts (2016-2020)

Korean Home Furnishings Market: Size, Trends & Forecasts (2016-2020)

Scope of the Report

The report titled “Korean Home Furnishings Market: Size, Trends & Forecasts (2016-2020)”, provides an in-depth analysis of the Korean home furnishings market. The report also gives an insight of the Korean home furnishings market by segments.

Furthermore, it includes the analysis of the Korean furnishing market by branding and distribution channels along with the key opportunities in the market.

Growth of the overall Korean housing furnishings market has also been forecasted for the period 2016-2020, taking into consideration the previous growth patterns, the growth drivers and the current and future trends. The competition in the Korean home furnishings market is fragmented with numerous individual non-brand furniture makers accounting for a large proportion of the total market. But due to the changing consumers’ preferences and increasing penetration of the branded furniture makers by partnering with local furniture makers, the Korean home furnishings market is dominated by the three big players, Hanssem Co. Ltd, Hyundai Livart Furniture Co. Ltd and Enex Co. Ltd.

Company Coverage

Hanssem Co. Ltd.
Hyundai Livart Furniture Co. Ltd.
Enex Co. Ltd.

Executive Summary

The home furnishings refer to the category of products which occupy the physical ambience of a house and make it worthy to live in. The items of home furnishings include furniture, upholstery, carpets, bedding and wall coverings, and soft home furnishings such as bedspreads, linens, tablecloth , etc. The home furnishings market can be segmented into furniture market and home furniture accessories market. Home furnishings retailers include national chains and independent stores. The retailers over a time period change displays and product mix to reflect seasonal variations in demand of home furnishings.

The Korean home furnishings market is expected to increase at a significant CAGR during the years 2016-2020. The Korean home furnishings market is expected to increase due to growth in real demand for houses for living purpose than investment purpose, increased interest in cooking, growing housing market of Korea, rising supply of houses and increasing 1-2 member households, etc. Yet the market faces some challenges such as, volatile macro economic factors, oversupply of houses and increasing aging population.


1. Executive Summary
2. Introduction
2.1 Introduction to Home Furnishing
2.1.1 Home Furnishing Market Segments
Table 1: Furniture Market Value Chain
Table 2: Home Furnishing Accessories Market Value Chain
2.1.2 Home Furnishing Market Retailers
2.1.3 Home Furnishing Market Customers
2.1.4 Home Furnishing Market Workers
2.2 Global Home Furnishing Market Overview
Table 3: Global Home Furnishing Market Top Producers, Exporters and Importers
2.3 Segmentation of Korean Home Furnishing Market
Table 4: Segmentation of Korean Home Furnishing Market
3. Korean Market Analysis
3.1 Korean Home Furnishing Market: An Analysis
3.1.1 Korean Home Furnishing Market by Value
Table 5: Korean Home Furnishing Market by Value; 2014-2020 (US$ Billion)
3.2 Korean Home Furnishings Market Segments: An Analysis
3.2.1 Korean Home Furnishing Market by Branding
Table 6: Korean Home Furnishings Market by Branding; 2014
3.2.2 Korean Home Furnishings Market by Distribution Channel
Table 7: Korean Home Furnishings Market by Distribution Channel; 2014 (US$ Billion)
3.3 Korean B2B Home Furnishings Market: An Analysis
3.3.1 Korean B2B Home Furnishing Market by Value
Table 8: Korean B2B Home Furnishings Market by Value; 2014-2020 (US$ Billion)
3.3.2 Korean B2B Home Furnishings Market by Sub-Segments
Table 9: Korean B2B Home Furnishings Market by Sub-Segments; 2014-2017 (US$ Billion)
3.3.3 Korean B2B Home Furnishings Market by Branding
Table 10: Korean B2B Home Furnishings Market by Branding; 2014
3.4 Korean B2C Home Furnishings Market: An Analysis
3.4.1 Korean B2C Home Furnishings Market by Value
Table 11: Korean B2C Home Furnishings Market by Value; 2014-2020 (US$ Billion)
3.4.2 Korean B2C Home Furnishings Market by Sub-Segments
Table 12: Korean Home B2C Furnishings Market by Sub-Segments; 2014-2017 (US$ Billion)
3.4.3 Korean B2C Home Furnishings Market by Branding
Table 13: Korean B2C Home Furnishings Market by Branding; 2014
3.4.4 Korean B2C Home Furnishing Market Sub-Segments by Brand Penetration
Table 14: Korean B2C Home Furnishing Market Sub-Segments by Brand Penetration; 2014-2017
4. Market Dynamics
4.1 Growth Drivers
4.1.1 Real Demand Driving Furniture Demand
4.1.2 Increased Interest in Cooking
4.1.3 Growing Housing Market
Table 15: Korean Housing Market; 2006-2015 (Thousand Units)
4.1.4 Rising Housing Supply/Completion
Table 16: Korean Housing Supply/Completion; 2009-2017E (Thousand Units)
4.1.5 Rising Home Remodeling Demand
Table 17: Korean Homes Aged 20 Years or More; 2015E-2020E (Million Units)
4.1.6 Increasing 1-2 Member Households
Table 18: Members per Household in Korea; 1980-2015 (Percentage,%)
4.1.7 Increasing Income in Korea
Table 19: Korea Household Spending on Furniture and GDP Per Capita; 2007-2014
4.2 Challenges
4.2.1 High Dependence on Macro Economic Factors
4.2.2 Oversupply of Houses
4.2.3 Aging Population
4.3 Market Trends
4.3.1 Opportunities for Branded Furniture Makers
4.3.2 Comprehensive Home Remodeling
4.3.3 Favourable De-regulation in Housing Construction Market
4.3.4 Gender Equivalence in Managing the Household Tasks
Table 20: Gender Equivalence in Managing the Household Tasks; 2008-2014
4.3.5 Brand Manufacturers Offering Home Remodeling Services
Table 21: Brand Manufacturers Offering Home Remodeling Services
4.3.6 No Threat from New Players
4.3.7 Rising Brand Makers Sales
Table 22: Korean Brand Makers Sales; 2010-2014 (US$ Billion)
4.3.8 Persistent Downsizing of Households
Table 23: Average Number of Households in Korea; 2000-2035E
5. Competitive Landscape
5.1 Korean Brand Home Furnishings: An Overview
Table A: Korean Brand Home Furnishings
5.2 Korea Home Furnishing Industry
Table B: Korea Home Furnishings-Home Shopping Distribution
5.3 Korea Kitchen Furnishing Industry
5.3.1 Estimated Breakdown of Kitchen Furniture Market
Table 24: Estimated Breakdown of Kitchen Furniture Market; 2014
5.3.2 Korea Kitchen Furnishing Market by Number of Staffs
Table 25: Korea Kitchen Furnishing Market by Number of Staffs; 2014
5.3.3 Korea Kitchen Furnishing Market by Number of Partnerships with Local Shops
Table 26: Korea Kitchen Furnishing Market by Number of Partnerships with Local Shops; 2014
5.3.4 Korea Kitchen Furnishing Market by Number of Kitchen Agency Stores
Table 27: Korea Kitchen Furnishing Market by Number of Kitchen Agency Stores; 2014
5.4 Korea Home Interior Furnishing Market
Table 28: Korea Home Interior Furnishing Market by Players; 2014
6. Company Profile
6.1 Hanssem Co. Ltd
6.1.1 Business Overview
6.1.2 Financial Overview
Table 29: Hanssem Co. Ltd. By Revenue; 2010-2014 (US$ Million)
Table 30: Hanssem Co. Ltd. Revenue by Segments; 2014
Table 31: Hanssem Co. Ltd. Revenue by Segments; 2014
6.1.3 Business Strategy
6.2 Hyundai Livart Furniture Co. Ltd.
6.2.1 Business Overview
6.2.2 Financial Overview
Table 32: Hyundai Livart Furniture Co. Ltd. By Revenue; 2013-2015E (US$ Million)
Table 33: Hyundai Livart Furniture Co. Ltd. Revenue by Segments; 2015E
6.2.3 Business Strategy
6.3 Enex Co. Ltd.
6.3.1 Business Overview
6.3.2 Financial Overview
Table 34: Enex Co. Ltd. by Revenue; 2012-2015 (US$ Million)
6.3.3 Business Strategy

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