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Global Subscription E-commerce Market: Size, Trends and Forecast (2019-2023)

Global Subscription E-commerce Market: Size, Trends and Forecast (2019-2023)

Scope of the Report

The report entitled “Global Subscription E-commerce Market: Size, Trends and Forecast (2019-2023)” provides an in-depth analysis of the subscription e-commerce market including detailed description of market sizing and growth. The report provides an analysis of the global subscription e-commerce market by value, by type and by service provider. The report also includes regional analysis of the US and Canada subscription e-commerce market by subscription category.

Moreover, the report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall subscription e-commerce market has also been forecasted for the period 2019-2023, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.

The major players dominating the subscription e-commerce market are Amazon.Com, Inc., Unilever (Dollar Shave Club), Blue Apron Holdings, Inc. and Ipsy. The four companies have been profiled in the report providing their business overview, financial overview and business strategies.

Country Coverage

The US
Canada

Company Coverage

Amazon.Com, Inc.
Unilever (Dollar Shave Club)
Blue Apron Holdings, Inc.
Ipsy

Executive Summary

Subscription e-commerce provides the consumers a way of signing up for goods and services which they require on a regular basis. The goods are then auto-delivered to the users every week or every month through subscription boxes. Subscription e-commerce also includes subscription-based online streaming services. These services provide the consumers’ unlimited access to the company’s streaming services for a monthly or yearly payment.

Subscriptions have been segmented on the basis of type into refill (food & beverages, personal hygiene, others), customize (apparel, footwear & accessories, health & beauty, pets and others) and membership (health & fitness, work/ lifestyle and others).

Subscription e-commerce has been segmented on the basis of subscription type and service provider. On the basis of subscription type, subscription e-commerce has been segmented into subscription boxes and subscription-based media. On the basis of service provider, subscription e-commerce has been divided into large subscription e-commerce companies and small subscription e-commerce companies.

The global subscription e-commerce market has witnessed continuous growth in the past few years and is projected to grow even further during the forecast period (2019-2023). The market is expected to be driven by various growth enhancing factors such as the growing use of subscriptions among millennials, rising popularity of online streaming services, increasing internet penetration, low cost of subscription boxes, etc. However, the market is not free from challenges that are hindering its growth. Some of the major challenges faced by the market are e-commerce fraud and low adoption of subscription boxes in developing countries.


1. Executive Summary
2. Introduction
2.1 Subscription: An Overview
2.1.1 Subscription Classification
Table 1: Subscription Classification
2.2 Subscription Segmentation: An Overview
2.2.1 Subscription Segmentation by Type
Table 2: Subscription Segmentation by Type
2.3 Subscription E-commerce: An Overview
2.3.1 Advantages of Subscription E-commerce Model
Table 3: Advantages of Subscription E-commerce Model
2.3.2 Subscription E-commerce Classification
Table 4: Advantages of Subscription Boxes
Table 5: Advantages of Subscription-based Media
2.4 Subscription E-commerce Segmentation: An Overview
2.4.1 Subscription E-commerce Segmentation by Subscription Type
Table 6: Subscription E-commerce Segmentation by Subscription Type
2.4.2 Subscription E-commerce Segmentation by Service Provider
Table 7: Subscription E-commerce Segmentation by Service Provider
3. Global Market Analysis
3.1 Global Subscription E-commerce Market: An Analysis
3.1.1 Global Subscription E-commerce Market by Value
Table 8: Global Subscription E-commerce Market by Value; 2018-2023 (US$ Billion)
3.1.2 Global Subscription E-commerce Market by Type (Customize, Refill, Membership)
Table 9: Global Subscription E-commerce Market by Type; 2018 (Percentage, %)
3.1.3 Global Subscription E-commerce Market by Service Provider (Large Subscription E-commerce Companies, Small Subscription E-commerce Companies)
Table 10: Global Subscription E-commerce Market by Service Provider; 2018 (Percentage, %)
3.2 Global Subscription E-commerce Market: Service Provider Analysis
3.2.1 Global Large Subscription E-commerce Companies by Value
Table 11: Global Large Subscription E-commerce Companies by Value; 2018-2023 (US$ Billion)
3.2.2 Global Small Subscription E-commerce Companies by Value
Table 12: Global Small Subscription E-commerce Companies by Value; 2018-2023 (US$ Billion)
4. Regional Market Analysis
4.1 The US Subscription E-commerce Market: An Analysis
4.1.1 The US Subscription E-commerce Market by Subscription Category (Personal Grooming, Household Items, Food and non-alcoholic, Pet Supplies, Clothes, Baby Items, Other Products and Services)
Table 13: The US Subscription E-commerce Market by Subscription Category; 2018 (Percentage, %)
4.2 Canada Subscription E-commerce Market: An Analysis
4.2.1 Canada Subscription E-commerce Market by Subscription Category (Beauty or Grooming, Food or Drink, Children or Pets, Fashion or Apparel and Other Products and Services)
Table 14: Canada Subscription E-commerce Market by Subscription Category; 2018 (Percentage, %)
5. Market Dynamics
5.1 Growth Drivers
5.1.1 Growing Use of Subscriptions among Millennials
Table 15: Global Annual Aggregate Income by Generation; 2020-2025 (US$ Trillion)
5.1.2 Rapid Urbanization
Table 16: Global Urbanization Rates by Region; 2010-2040 (Percentage, %)
5.1.3 Rising Popularity of Online Streaming Services
Table 17: Global Netflix Paid Streaming Subscribers; 2013-Q1 2019 (Million)
5.1.4 Growing Usage of Mobile Devices
Table 18: Global Number of Mobile Devices and Connections by Device Type; 2017-2022 (Billion)
5.1.5 Increasing Internet Penetration
Table 19: Global Internet Penetration by Region; 2013-2018 (Percentage, %)
5.1.6 Rising Purchasing Power
Table 20: Global GDP in PPP Terms; 2000-2020 (US$ Trillion)
5.1.7 Busy Lifestyle
Table 21: Global Employment by Region; 2015-2018 (Million)
5.1.8 Low Cost of Subscription Boxes
5.2 Challenges
5.2.1 E-commerce Fraud
5.2.2 Low Adoption of Subscription Boxes in Developing Countries
5.3 Market Trends
5.3.1 Increasing Adoption of Subscription among Men
5.3.2 Curation-based and Membership Subscription Models
5.3.3 Use of Social Media for Marketing
Table 22: Global Social Network Users and Penetration; 2014-2020 (Billion, Percentage, %)
5.3.4 Growing Role of Artificial Intelligence (AI)
Table 23: Global Artificial Intelligence (AI) Software Market Revenue; 2018-2025 (US$ Billion)
6. Competitive Landscape
6.1 Global Subscription E-commerce Market Players: Financial Comparison
Table 24: Global Subscription E-commerce Market Players Financial Comparison; 2018
6.2 Global Subscription E-commerce Market Players by Subscription Model
Table 25: Global Subscription E-commerce Market Players by Subscription Model
6.3 The US Subscription E-commerce Market Players by Number of Online Visitors
Table 26: The US Subscription E-commerce Market Players by Number of Online Visitors; April 2018 (Thousand)
7. Company Profiles
7.1 Amazon.Com, Inc.
7.1.1 Business Overview
7.1.2 Financial Overview
Table 27: Amazon.Com, Inc. Net Sales; 2014-2018 (US$ Billion)
Table 28: Amazon.Com, Inc. Net Sales by Segments; 2018 (Percentage, %)
Table 29: Amazon.Com, Inc. Net Sales by Region; 2018 (Percentage, %)
7.1.3 Business Strategy
7.2 Unilever (Dollar Shave Club)
7.2.1 Business Overview
7.2.2 Financial Overview
Table 30: Unilever Turnover; 2014-2018 (US$ Billion)
Table 31: Unilever Turnover by Segments; 2018 (Percentage, %)
Table 32: Unilever Turnover by Region; 2018 (Percentage, %)
7.2.3 Business Strategy
7.3 Blue Apron Holdings, Inc.
7.3.1 Business Overview
7.3.2 Financial Overview
Table 33: Blue Apron Holdings, Inc. Net Revenue; 2014-2018 (US$ Million)
7.3.3 Business Strategy
7.4 Ipsy
7.4.1 Business Overview
Table 34: Ipsy Beauty Products and Services
7.4.2 Business Strategy

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