Global Online Classified Market: Size, Trends & Forecasts (2019-2023 Edition)
Scope of the Report
The report entitled “Global Online Classified Market: Size, Trends & Forecasts (2019-2023 Edition)” provides a comprehensive analysis of the global online classified market by value, and market share by segments and by region. The report also encompasses digital advertising market in terms of value and market share by segments. The report provides a regional analysis of the online classified market, including the following regions: the US, Middle East and Africa, Asia Pacific, Latin America and Europe.
Moreover, the report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall global online classified market has forecasted for the period 2019-2023, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.
Over the past few years, the online classifieds has seen the rise of dominant market leaders in the space. The competition in the global online classifieds market is dominated by the big players, Naspers Group, eBay, Inc. and Craigslist, Inc. (in the US). Company profiling of these major players has also been provided in the report with their financial information and respective business strategies.
Country Coverage
Asia Pacific
Europe
The US
Middle East and Africa
Latin America
Company Coverage
Naspers Group
eBay Inc.
Craigslist Inc.
Executive Summary
Classified ads are the domain of newspapers, which offer advertisers cheap, small-type notices sorted under specific categories. Classified ads could be segregated into newspaper, online and others. Online classified advertising is one of the fastest-growing types of online advertising. Online classifieds is all about buying and selling a range of goods and services. Online classifieds could be categorized into automobiles, furniture, matrimony, recruitment, real estate, etc.
Online classifieds could be of two types: Horizontal and Vertical. The horizontal classifieds include different products ranging from furniture, electronics, apparels, etc. The vertical classified is restricted to single platform for instance LinkedIn which advertises different jobs and vacancies.
The global online classified market has shown rising trends over the years and anticipations are made that the market would grow at a rapid pace in the next four years i.e. 2019 to 2023. Growth in the market would be primarily driven by rising smartphone as well as internet penetration, rising youth population globally etc. Fraudulent activities, lack of customer loyalty, and technological barriers are some of the major restrains in the growth of the market. While the market follows some trends, which include digital payments, growing retail e-commerce industry and big data analytics.
- 1. Executive Summary
- 2. Introduction
- 2.1 Advertising: An Overview
- 2.1.1 Types of Advertising on the Basis of Media
- Table 1: Types of Advertising on the Basis of Media
- 2.2 Digital Advertising
- 2.2.1 Digital Advertising: An Overview
- 2.2.2 Types of Digital Advertisement
- Table 2: Types of Digital Advertisement
- 2.3 Classified Advertising
- 2.3.1 Classified Advertising: An Overview
- 2.3.2 Classified Advertising by Media
- Table 3: Classified Advertising by Media
- 2.3.3 Online Classified Advertising
- Table 4: Online Classified Advertising
- 2.3.4 Types of Online Classified Ad Business
- Table 5: Types of Online Classified Ad Business
- 2.3.5 Structure of Online Classified Ad Business
- Table 6: Structure of Online Classified Ad Business
- 2.3.6 Online Classifieds Network Effects/ Virtuous Cycle
- Table 7: Online Classifieds Network Effects/ Virtuous Cycle
- 3. Global Market Analysis
- 3.1 Global Advertising Market Analysis
- 3.1.1 Global Advertising Market by Value
- Table 8: Global Advertising Market by Value; 2015-2018 (US$ Billion)
- Table 9: Global Advertising Market by Value; 2019-2023 (US$ Billion)
- 3.1.2 Global Advertising Market by Segments (Print, Digital and Others)
- Table 10: Global Advertising Market by Segments; 2018
- 3.2 Global Digital Advertising Market Analysis
- 3.2.1 Global Digital Advertising Market by Value
- Table 11: Global Digital Advertising Market by Value; 2015-2018 (US$ Billion)
- Table 12: Global Digital Advertising Market by Value; 2019-2023 (US$ Billion)
- 3.2.2 Global Digital Advertising Market by Segments (Online Classifieds and Others)
- Table 13: Global Digital Advertising Market by Segments; 2018
- 3.3 Global Online Classified Market Analysis
- 3.3.1 Global Online Classified Market by Value
- Table 14: Global Online Classified Market by Value; 2015-2018 (US$ Billion)
- Table 15: Global Online Classified Market by Value; 2019-2023 (US$ Billion)
- 3.3.2 Global Online Classified Market by Region
- Table 16: Global Online Classified Market by Region; 2018 (Percentage, %)
- 3.2.2 Global Online Classified Market by Segments (Display advertising, Real Estate, Cars and Jobs)
- Table 17: Global Online Classified Market by Segment; 2018 (Percentage, %)
- 3.4 Global Online Classified Market: Segment Analysis
- 3.4.1 Global Display Advertising Online Classified Market by Value
- Table 18: Global Display Advertising Online Classified Market by Value; 2018-2023 (US$ Billion)
- 3.4.2 Global Real Estate Online Classified Market by Value
- Table 19: Global Real Estate Online Classified Market by Value; 2018-2023 (US$ Billion)
- 3.4.3 Global Cars Online Classified Market by Value
- Table 20: Global Cars Online Classified Market by Value; 2018-2023 (US$ Billion)
- 3.4.4 Global Jobs Online Classified Market by Value
- Table 21: Global Jobs Online Classified Market by Value; 2018-2023 (US$ Billion)
- 4. Regional Market Analysis
- 4.1 Asia-Pacific Online Classified Market Analysis
- 4.1.1 Asia Pacific Online Classified Market by Value
- Table 22: Asia Pacific Online Classified Market by Value; 2015-2018 (US$ Billion)
- Table 23: Asia Pacific Online Classified Market by Value; 2019-2023 (US$ Billion)
- 4.2 The US Online Classified Market Analysis
- 4.2.1 The US Online Classified Market by Value
- Table 24: The US Online Classified Market by Value; 2015-2018 (US$ Billion)
- Table 25: The US Online Classified Market by Value; 2019-2023 (US$ Billion)
- 4.3 Europe Online Classified Market Analysis
- 4.3.1 Europe Online Classified Market by Value
- Table 26: Europe Online Classified Market by Value; 2015-2018 (US$ Billion)
- Table 27: Europe Online Classified Market by Value; 2019-2023 (US$ Billion)
- 4.4 Middle East and Africa Online Classified Market Analysis
- 4.4.1 Middle East and Africa Online Classified Market by Value
- Table 28: Middle East and Africa Online Classified Market by Value; 2015-2018 (US$ Billion)
- Table 29: Middle East and Africa Online Classified Market by Value; 2019-2023 (US$ Billion)
- 4.5 Latin America Online Classified Market Analysis
- 4.5.1 Latin America Online Classified Market by Value
- Table 30: Latin America Online Classified Market by Value; 2015-2018 (US$ Million)
- Table 31: Latin America Online Classified Market by Value; 2019-2023 (US$ Million)
- 5. Market Dynamics
- 5.1 Growth Drivers
- 5.1.1 Growing Internet Users
- Table 32: Global Internet Users Penetration Rate; 2014-2021 (Percentage, %)
- 5.1.2 Rising Number of Smartphone Users
- Table 33: Global Number of Smartphone Users; 2014-2020 (Billion)
- 5.1.3 Increasing Urban Population
- Table 34: Global Urban Population; 2014-2018 (Billion)
- 5.1.4 Rising GDP
- Table 35: Global GDP; 2015-2021 (US$ Billion)
- 5.2 Challenges
- 5.2.1 Technological Barriers
- 5.2.2 Fraudulent Activities
- Table 36: Fraudulent Activities
- 5.3 Market Trends
- 5.3.1 Upsurge in Big Data Analytics
- Table 37: Global Big Data Analytics Market by Value; 2017-2023 (US$ Billion)
- 5.3.2 Growth in Retail E-commerce
- Table 38: Global Retail E-commerce Market by Value; 2014-2023(US$ Billion)
- 6. Competitive Landscape
- 6.1 Global Online Classified Market: A Financial Comparison
- Table 39: Global Online Classified Market: A Financial Comparison; 2018/2019
- 7. Company Profiles
- 7.1 Naspers Group
- 7.1.1 Business Overview
- Table 40: Naspers Group Business Segments
- 7.1.2 Financial Overview
- Table 41: Naspers Group Revenue; 2015-2019 (US$ Billion)
- Table 42: Naspers Group Revenue by Segments; 2019
- Table 43: Naspers Group Revenue by Region; 2019
- 7.1.3 Business Strategy
- 7.2 eBay, Inc.
- 7.2.1 Business Overview
- Table 44: eBay, Inc. Business Segments
- 7.2.2 Financial Overview
- Table 45: eBay Net Revenue; 2014-2018 (US$ Billion)
- Table 46: eBay Net Revenue by Segments; 2018
- Table 47: eBay Net Revenue by Region; 2018
- 7.2.3 Business Strategy
- 7.3 Craigslist, Inc.
- 7.3.1 Business Overview
- 7.3.2 Business Strateg