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Global Meal Kit Market: Size, Trends & Forecasts (2018-2022)

Scope of the Report

The report entitled “Global Meal Kit Market: Size, Trends & Forecasts (2018-2022)”, provides analysis of global meal kit market, with detailed analysis of market size and growth, and segmentation of the industry. The analysis of global meal kit market includes the market by value, volume, penetration and by region.

Moreover, the report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall global meal kit market has also been forecasted for the years 2018-2022, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.

Blue Apron, HelloFresh, Marley Spoon and Kroger (Home Chef) are some of the key players operating in global meal kit market, whose company profiling has been done in the report. In this segment of the report, business overview, financial overview and business strategies of the companies are provided.

Regional Coverage

The US
Canada
Australia
The UK

Company Coverage

Blue Apron
HelloFresh
Marley Spoon
Kroger (Home Chef)

Executive Summary

The meal planning and preparation can be taken place through different sources or medium namely, Meal Kit, a subscription service that delivers customers food ingredients and recipes for them to prepare their own fresh meals; Food On Demand: Prepared Food, defined as the delivery of cooked food on the demand of customers and Food On Demand: Groceries, a process to deliver groceries at customers’ door steps.

Global meal kit market is expected to increase at high growth rates during the forecasted period (2018-2022). Global meal kit market is supported by various growth drivers, increasing urban population, shifts in food service behavior, reducing food wastage by going “ecofriendly”, increasing disposable income, etc. The future trends such as flexible meal kit subscription, augmented food transparency, increasing millennial population, etc. escalate global meal kit market. Some challenges that hinder the growth are increasing food prices, uncertain economic situations and food security issues, etc.


1. Executive Summary
2. Introduction
2.1 Food: An Overview
Table 1: Major Food Groups
2.2 Meal: An Overview
Table 2: Meal Landscape
2.2.1 Meal Kit
2.2.2 Food on Demand: Prepared Food
2.2.3 Food on Demand: Groceries
2.3 Advantages and Disadvantages of Meal Kit
Table 3: Advantages and Disadvantages of Meal Kit
3. Global Market Analysis
3.1 Global Meal Kit Market: An Analysis
3.1.1 Global Meal Kit Market by Value
Table 4: Global Meal Kit Market by Value; 2015-2017 (US$ Billion)
Table 5: Global Meal Kit Market by Value; 2018-2022 (US$ Billion)
3.1.2 Global Meal Kit Market by Product (Vegetarian and Non-Vegetarian)
Table 6: Global Meal Kit Market by Product (Vegetarian and Non-Vegetarian); 2017 (Percentage, %)
3.1.3 Global Vegetarian Meal Kit Market by Value
Table 7: Global Vegetarian Meal Kit Market by Value; 2017-2022 (US$ Billion)
3.1.4 Global Non-Vegetarian Meal Kit Market by Value
Table 8: Global Non-Vegetarian Meal Kit Market by Value; 2017-2022 (US$ Billion)
3.1.5 Global Meal Kit Addressable Market by Volume (The US, Europe and Australia)
Table 9: Global Meal Kit Addressable Market by Volume (The US, Europe and Australia); 2017 (Million)
3.1.6 Global Meal Kit Market by Penetration Rate (Global, the US, Canada)
Table 10: Global Meal Kit Market by Penetration Rate (Global, the US, Canada); 2017 (Percentage, %)
3.2 Global Meal Kit Market: Regional Analysis
3.2.1 Canada Addressable Meal Kit Market
Table 11: Canada Addressable Meal Kit Market by Value; 2014-2017 (US$ Million)
Table 12: Canada Addressable Meal Kit Market; 2018-2022 (US$ Million)
3.2.2 Canada Meal Kit Market by Drivers
Table 13: Canada Meal Kit Market by Drivers; 2017 (Percentage, %)
3.2.3 Canada Meal Kit Market by Household Penetration and Revenue Per Subscriber
Table 14: Canada Meal Kit Market by Household Penetration and Revenue Per Subscriber Assumptions; 2017
3.2.4 The US Meal Kit Market by Value
Table 15: The US Meal Kit Market by Value; 2016-2017 (US$ Billion)
Table 16: The US Meal Kit Market by Value; 2018-2022 (US$ Billion)
.2.5 The US Meal Kit Market by Grocery Store Sales
Table 17: The US Meal Kit Market by Grocery Store Sales; 2017 (Percentage, %)
3.2.6 The US Meal Kit Market by Penetration Rate
Table 18: The US Meal Kit Market by Penetration Rate; April 2018- November 2018 (Percentage, %)
3.2.7 The UK Meal Kit Market by Consumption
Table 19: The UK Meal Kit Market by Consumption; 2018-2020 (Million)
3.2.8 Australia Online Grocery Spend
Table 20: Australia Online Grocery Expenditure by Share; 2017 (Percentage, %)
3.2.9 Australia Grocery Shopping by Share
Table 21: Australia Grocery Shopping by Share; 2017 (Percentage, %)
3.2.10 Australia Meal Kit Market by Shoppers Age
Table 22: Australia Meal Kit Market by Shoppers Age; 2017 (Percentage, %)
3.2.11 Australia Meal Kit Market by Household Life Stage
Table 23: Australia Meal Kit Market by Household Life Stage; 2017 (Percentage, %)
4. Market Dynamics
4.1 Growth Drivers
4.1.1 Growing Urban Population
Table 24: Increasing Urban Population; 2011-2015 (Million)
4.1.2 Shifts in Food Service Behavior
Table 25: The US Food Service Behavior; 2017 vs 2015 (Percentage, %)
4.1.3 Rising Grocery Spend
Table 26: Global Online Grocery Spend; 2017-2025 (US$ Billion)
Table 27: The US Meal Kit Market Players Overview, 2018
4.1.4 Reducing Food Wastage by Going “Ecofriendly”
Table 28: Food Wastage in Fresh Food Industry; 2017 (Percentage, %)
4.1.5 Different Reasons Behind Meal Kit Purchase
Table 29: Global Consumers Reason for Selecting Meal Kit Services; 2017 (Percentage, %)
4.1.6 Increasing Disposable Income
Table 30: Global GNI Per Capita; 2011-2015 (US$)
4.1.7 Growing Demand for Gluten-Free Meal Kits
4.1.8 Fresh, Organic and Exotic Ingredients
4.2 Challenges
4.2.1 Aggregating Food Prices
Table 31: Increasing Food Prices; 2017 (Percentage, %)
4.2.2 High Cost of Customer Acquisition
4.2.3 Issues Regarding Food Security
4.2.4 Eco-Unfriendly Packaging
4.3 Trends
4.3.1 Increasing Home Cooking Trend
Table 32: The US Meal Kit Subscribers by Purchasing Trend; 2017 (Percentage, %)
4.3.2 Flexible Meal Kit Subscription Plan
4.3.2 Rising Popularity Among Millennial
4.3.3 Augmented Food Transparency
4.3.4 Strong Competition
5. Competitive Landscape
5.1 Global Meal Kit Market: Players Overview
5.1.1 Global Meal Kit Market Players by Geography
Table 33: Global Meal Kit Market Players by Geography; 2017
5.1.2 The US Meal Kit Market Players by Share
Table 34: The US Meal Kit Market Players by Share; 2017 (Percentage, %)
5.1.3 Canada Meal Kit Market Players by Share
Table 35: Canada Meal Kit Market Players by Share; 2017 (Percentage, %)
5.1.4 The UK Meal Kit Market Players by Share
Table 36: The UK Meal Kit Market Players by Share; 2017 (Percentage, %)
5.1.5 The US Meal Kit Market Top Players by Sales
Table 37: The US Meal Kit Market Top Players by Sales; June 2018 (Million)
5.1.6 The US Meal Kit Market Players by Customer Distribution
Table 38: The US Meal Kit Market Players by Customer Distribution; 2017 (Percentage, %)
5.1.7 The US Meal Kit Market Players by Penetration
Table 39: The US Meal Kit Market Players by Penetration; 2017 (Million)
5.1.8 The US Meal Market Players by Online Visitor Traffic
Table 40: The US Meal Market Players by Online Visitor Traffic; 2017 (Million)
6. Company Profiling
6.1 Blue Apron
6.1.1 Business Overview
6.1.2 Financial Overview
Table 41: Blue Apron Revenue; 2014-2017 (US$ Million)
6.1.3 Business Strategy
6.2 HelloFresh
6.2.1 Business Overview
6.2.2 Financial Overview
Table 42: HelloFresh Revenue; 2014-2017 (US$ Million)
Table 43: HelloFresh Revenue by Segments; 2017 (Percentage, %)
6.2.3 Business Strategy
6.3 Marley Spoon
6.3.1 Business Overview
6.3.2 Business Strategy
6.4 Kroger (Home Chef)
6.4.1 Business Overview
6.4.2 Financial Overview
Table 44: Kroger Sales; 2013-2017 (US$ Billion)
Table 45: Kroger Sales by Segment; 2017 (Percentage, %)
6.4.3 Business Strategy

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