Global Fashion and Lifestyle Market: Size & Forecasts with Impact Analysis of Covid-19 (2020-2024)

Global Fashion and Lifestyle Market: Size & Forecasts with Impact Analysis of Covid-19 (2020-2024)

Scope of the Report

The report titled “Global Fashion and Lifestyle Market: Size & Forecasts with Impact Analysis of Covid-19 (2020-2024)” provides detailed analysis of the global fashion and lifestyle market in terms of value, growth and subsequent segments.

The report also provides regional analysis of the fashion and lifestyle market with focus on China. Under competitive landscape, the online fashion and lifestyle companies (further split into generalist and specialist) have been compared on the basis of revenue and market capitalization.

Moreover, the report assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall fashion and lifestyle market has also been forecasted for the years 2020-2024 , taking into consideration the previous growth patterns, the growth drivers and the current and future trends.

The global fashion and lifestyle market is a highly competitive one with presence of various offline and online retailers. Amazon. Com Inc., Global Fashion Group (GFG), ASOS Plc and Zalando SE are some of the major players that are active in the selling of fashion accessories through online/ e-commerce channels whose company profiling has been done in the report. In this section of the report, business analysis, financial overview and business strategies of the companies have been provided.

Company Coverage

Amazon. Com Inc
Global Fashion Group (GFG)
ASOS Plc
Zalando SE

Executive Summary

The global fashion and lifestyle market can be segmented on the basis of products, gender, distribution channel and price range. Apparels, footwear, beauty products and accessories such as jewelry, handbags, watches etc. are the sub categories of the market under its product segment. Menswear and womenswear are classifications under the gender category. On the basis of distribution channel, the market can be bifurcated into online (e-commerce and fashion retailer websites) and offline (such as physical stores and shopping malls).

The global fashion and lifestyle market is projected to grow at a healthy rate through the forecast period (2020-2024). Improving purchasing capacity due to hike in personal disposable income, hike in number of smartphone users, greater preference of customers to purchase fashion accessories through online channels are some of the crucial factors driving the growth of the market. The market is also confronted by some challenges such as rapidly changing consumer preferences, high risk of inventory write off and vulnerability to technological disruptions. Efforts by fashion retailers to provide a more personalized experience, Generation Z evolving as a lucrative customer segment, innovations through technology, revamping offline shopping experiences, spike in Mergers and Acquisitions (M&A) transaction activity and emergence of athleisure are some of the latest trends existing in the market that have been captured in this report.

The ongoing Covid-19 pandemic is leading to massive unemployment and even those who are managing to keep their jobs intact have become victims of massive job insecurity. Due to this, the incomes of people has decreased significantly. As a result they are forced to cut down their expenses on non essential items such as fashion products and save money for future emergencies. Furthermore, with more and more people staying at homes the demand for apparels, footwear, accessories has dipped significantly. This is because many of them are not feeling the need to spend on these products. The current dip in the market is not due to some fundamental weakness within the industry and is only because of the black swan event- Covid-19. And as such, the demand of fashion products is estimated to normalize by next year with the launch of vaccines in the first quarter.


1. Executive Summary
2. Introduction
2.1 Fashion and Lifestyle: Overview
2.2 Relationship between Fashion and Lifestyle
2.3 Fashion and Lifestyle Market: Supply Chain Analysis
Table 1: Fashion Market Supply Chain
2.4 Global Fashion and Lifestyle Market Segments
Table 2: Global Fashion and Lifestyle Market Segments
Table 3: Global Fashion and Lifestyle Market Segments: An Overview
3. Global Market Analysis
3.1 Global Fashion and Lifestyle Market: An Analysis
3.1.1 Global Fashion and Lifestyle Market by Value
Table 4: Global Fashion and Lifestyle Market by Value; 2015-2019 (US$ Trillion)
Table 5: Global Fashion and Lifestyle Market by Value; 2020-2024 (US$ Trillion)
3.2 Global Fashion and Lifestyle Market: Product Analysis
3.2.1 Global Fashion and Lifestyle Market by Product
Table 6: Global Fashion and Lifestyle Market by Product; 2019 (Percentage,%)
3.2.2 Global Fashion and Lifestyle Apparel Market by Value
Table 7: Global Fashion and Lifestyle Apparel Market by Value; 2015-2019 (US$ Trillion)
Table 8: Global Fashion and Lifestyle Apparel Market by Value; 2020-2024 (US$ Trillion)
3.2.3 Global Fashion and Lifestyle Beauty Market by Value
Table 9: Global Fashion and Lifestyle Beauty Market by Value; 2015-2019 (US$ Billion)
Table 10: Global Fashion and Lifestyle Beauty Market by Value; 2020-2024 (US$ Billion)
3.2.4 Global Fashion and Lifesytle Market by Segment
Table 11: Global Fashion and Lifestyle Beauty Market by Segment; 2019 (Percentage,%)
3.2.5 Global Fashion and Lifestyle Accessories Market by Value
Table 12: Global Fashion and Lifestyle Accessories Market by Value; 2015-2019 (US$ Billion)
Table 13: Global Fashion and Lifestyle Accessories Market by Value; 2020-2024 (US$ Billion)
3.2.6 Global Fashion and Lifestyle Footwear Market by Value
Table 14: Global Fashion and Lifestyle Footwear Market by Value; 2015-2019 (US$ Billion)
Table 15: Global Fashion and Lifestyle Footwear Market by Value; 2020-2024 (US$ Billion)
3.3 Global Fashion and Lifestyle Market: Distribution Channel Analysis
3.3.1 Global Fashion and Lifestyle Market by Distribution Channel
Table 16: Global Fashion and Lifestyle Market by Distribution Channel; 2019 (Percentage,%)
3.3.2 Global Offline Fashion and Lifestyle Market by Value
Table 17: Global Offline Fashion and Lifestyle Market by Value; 2019-2024 (US$ Trillion)
3.3.3 Global Online Fashion and Lifestyle Market by Value
Table 18: Global Online Fashion and Lifestyle Market by Value; 2019-2024 (US$ Billion)
4. Regional Market Analysis
4.1 North America Fashion and Lifestyle Market: An Analysis
4.1.1 China Fashion and Lifestyle Market by Value
Table 19: China Fashion and Lifestyle Apparel Market by Value; 2018-2024 (US$ Billion)
Table 20: China Fashion and Lifestyle Cosmetics Market by Value; 2018-2024 (US$ Billion)
Table 21: China Fashion and Lifestyle Cosmetics Market by Current Tariff Rates; 2019
5. Impact of Covid-19
5.1 Impact on Global Fashion and Lifestyle Market
5.1.1 Impact on Global Fashion and Lifestyle Apparel Market
5.1.2 Impact on Global Fashion and Lifestyle Beauty Products Market
5.1.3 Acceleration in Omni Channel Initiatives
5.2 Impact on China Fashion and Lifestyle Market
5.2.1 Impact on China Fashion and Lifestyle Beauty Products Market
6. Market Dynamics
6.1 Growth Drivers
6.1.1 Growing Disposable Income
Table 22: Global GNI Per Capita; 2013-2018 (US$)
6.1.2 Hike in Number of Smartphone Users
Table 23: Number of Smartphone Users Globally; 2015-2020 (Billion)
Table 24: Global Mobile E-Commerce Sales; 2016-2021 (US$ Trillion)
6.1.3 Preference of Customers to Purchase Fashion Accessories from Online Channels
Table 25: Top Reasons for Sighted by Customers for Shopping Online; 2018 (Percentage,%)
6.2 Challenges
6.2.1 Rapidly Changing Consumer Preferences
6.2.2 High Risk of Inventory Write Offs
6.2.3 Vulnerable to Failure in Technological Disruptions
6.3 Market Trends
6.3.1 Efforts by Fashion Industry Retailers to Provide a Personalized Shopping Experience
6.3.2 Generation Z evolving as an Attractive Customer Segment for Fashion Retailers
6.3.3 Revamping Shopping Experiences in Offline/ Physical Stores
6.3.4 Emergence of Athleisure
6.3.5 Innovations through Technology
6.3.6 Spike in Mergers and Acquisitions (M&A) Transaction Activity
Table 26: M&A Transaction Activity in 2018
7. Competitive Landscape
7.1 Global Fashion and Lifestyle Market Players: Financial Comparison
Table 27: Global Online Apparel Retail Market Players Comparison
8. Company Profiles
8.1 Global Fashion Group (GFG)
8.1.1 Business Overview
8.1.2 Financial Overview
Table 28: GFG Net Sales; 2016-2019 (US$ Million)
Table 29: GFG Net Sales by Segments; 2019 Percentage, %)
8.1.3 Business Strategy
8.2 Amazon.com, Inc.
8.2.1 Business Overview
8.2.2 Financial Overview
Table 30: Amazon.Com, Inc. Net Sales; 2015-2019 (US$ Billion)
Table 31: Amazon.Com, Inc. Net Sales by Segments; 2019 (Percentage, %)
8.2.3 Business Strategy
8.3 ASOS Plc
8.3.1 Business Overview
8.3.2 Financial Overview
Table 32: ASOS Plc Revenues; 2015-2019 (US$ Billion)
Table 33: ASOS Plc Revenues by Segments; 2019 (Percentage,%)
Table 34: ASOS Plc Revenues by Region; 2019 (Percentage,%)
8.3.3 Business Strategy
8.4 Zalando SE
8.4.1 Business Overview
8.4.2 Financial Overview
Table 35: Zalando Revenues; 2015-2019 (US$ Billion)
Table 36: Zalando Revenues by Segments; 2019 (Percentage,%)
8.4.3 Business Strategy

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook