Global Exhibition Industry - Opportunities and Forecasts: 2015 Edition
Scope of Report
The report titled “Global Exhibition Industry - Opportunities and Forecasts: 2015 Edition” provides an insight into the global exhibition industry along with the study of regional markets including the US, European Union, and the Asia Pacific. The report assesses the market sizing and growth of the exhibition industry in major regions, the growth drivers of the exhibition industry and various trends witnessed in the industry. The report provides information on the market size, segmentation on various parameters and distribution structure and capabilities of the leading players in the exhibition industry. The report also discusses key factors driving growth of the industry, major trends and challenges faced by major players in these countries. Further, key global event organizers like Reed Exhibitions, United Business Media (UBM), Messe Frankfurt and Informa are profiled in the report along with their financial performance and business strategies.
Regional Analysis
US Exhibition Market
Europe Exhibition Market
Asia Pacific Exhibition Market
Company Analysis
Reed Exhibitions
United Business Media (UBM) plc.
Messe Frankfurt
Informa plc.
Executive Summary
Exhibitions are generally onetime highly organized events whose sole purpose is to enhance future sales. The growth of the global exhibition market could be attributed to various reasons with growth coming from emerging markets as the main driving force. Growth in the exhibitions market is correlated to business to business marketing spend, historically driven by levels of corporate profitability, which itself has followed overall growth in GDP, and business investment. Hence rising GDP of the countries is another key factor to the growth of exhibition industry. Better economic conditions, increased jewelry exhibition market and increased demand from business entrepreneurs are the other key factors driving the growth of Exhibition Industry.
However, with immense growth opportunities, the exhibition market faces the challenges in terms of logistics services as the key to exhibit in other nations is to maintain huge products. Logistics and infrastructure, large unmet demand of space, intense international competition and internet connectivity are a few of the bottlenecks in the growth of the industry. The market is also characterized with trends like seasonality of the industry, increasing social media and rising investor’s interest in the market which could be highlighted from the fact of acquisition of Nielsen Expositions by Onex Corporation.
- 1. Executive Summary
- 2. Overview of Exhibitions and Events
- 2.1 Trade Fairs versus Exhibitions
- 2.1 Types of Exhibition
- 2.3 Types of Events
- 3. Global Exhibition Market: An Analysis
- 3.1 Global Exhibition Market: Sizing and Growth
- Table 1: Global Exhibition Market (In US$ Billions), 2009- 2014
- Table 2: Forecasted Global Exhibition Market (In US$ Billions), 2015-2020
- 3.2 Geographic Split of Global Exhibitions Market
- Table 3: Geographic Split of Global Exhibitions Market, 2014
- 4. Global Exhibition Market: Sizing by Venue
- Table 4: Regional Trends in Gross Indoor Exhibition Space, (In Million Square Meters), 2011-2013
- 4.1 Global Exhibition Players by Gross Indoor Exhibition Capacity
- Table 5: World’s Largest Exhibition Centers by Gross Indoor Exhibition Capacity,
- (In Thousands Square Meters), 2014
- 4.2 CEIR Index for Global Exhibition Industry
- Table 6: CEIR Index for Overall Exhibition Industry
- Table 7: CEIR Overall Index by Sector, Year-on-Year Percent Change, 2014
- 5. Global Exhibition Market: Regional Analysis
- Table 8: Global Exhibition Market by Country, (In US$ Billions), 2013
- 5.1 US Exhibition Market
- Table 9: US Exhibition Market, (In US$ Billions), 2010-2013
- Table 10: Forecasted US Exhibition Market, (In US$ Billions), 2014-2019
- Table 11: US Events Market Players Positioning, (In US$ Millions), 2013
- Table 12: US States With the Largest Amount of Exhibition Space, (In Million Square Feet), 2014
- 5.2 European Exhibition Market
- Table 13: Europe Exhibition Market, (In US$ Billions), 2010-2013
- 5.2.1 Germany Exhibition Market
- Table 14: Germany Exhibition Market, (In US$ Billions), 2010-2013
- Table 15: Turnover of Exhibition Companies in Germany (In US$ Billions), 2013
- Table 16: Forecasted Germany Exhibition Market, (In US$ Billions), 2014-2019
- 5.2.2 UK Exhibition Market
- Table 17: UK Exhibition Market, (In US$ Billions), 2010-2013 33
- Table 18: Forecasted UK Exhibition Market, (In US$ Billions), 2014-2019 34
- 5.2.3 Italy Exhibition Market 35
- Table 19: Italian Exhibition Market, (In US$ Billion), 2009-2013
- Table 20: Forecasted Italian Exhibition Market, (In US$ Billion), 2014-2019
- Table 21: Top 10 Exhibitions in Italy by Net Exhibition Space (In Square Meter), 2014
- 5.3 Asian Exhibition Market
- Table A: Asia’s Exhibition Space Sold by Net Square Meter, 2013
- 5.3.1 China Exhibition Market
- Table 22: China Exhibition Market, (In US$ Billions), 2010-2013
- Table 23: Forecasted China Exhibition Market, (In US$ Billions), 2014-2019
- 5.3.2 Thailand Exhibition Industry
- 5.3.3 Hong Kong Exhibition Market
- Table 24: Size of Hong Kong Convention and Exhibition Industry, (In US$ Billions), 2009-2014
- Table 25: The number of exhibitions held in Hong Kong, 2009-2012
- Table 26: Breakup of Exhibition Industry in Hong Kong, 2012
- 5.3.4 India Exhibition Market
- Table 27: India Event Industry Size, (In US$ Millions), 2009-2013
- Table 28: Forecasted India Event Industry Size, (In US$ Millions), 2014-2019
- Table 29: India Exhibition Industry Size, (In US$ Millions), 2010-2014E
- 6. Global Exhibition Market: Growth Drivers & Challenges
- 6.1 Growth Drivers of Global Exhibition Market
- 6.1.1 GDP Impetus to Growth
- Table 30: Forecasted GDP, (%), 2014-2016
- 6.1.2 Growth in Emerging Markets
- Table 31: Exhibition Market as a Percentage of GDP by Country, 2013 (%)
- 6.1.2 Better Economic Condition
- Table 32: Global Exhibition Market V/s GDP Growth, 2008-2017F
- Table 33: % of Companies Declaring That the Impact of the “Economic Crisis” On Their Exhibition Business Is Now Over
- 6.1.3 Jewelry Exhibition Market
- Table B: World’s Largest Jewelry Fairs, 2013
- Table 34: Forecasted World Jewelry Market (In US$ Billions), 2014-2020
- 6.1.4 Increased Demand for Business-focused Events
- Table 35: Shares of Global Events Industry Players, 2014
- 6.2 Global Exhibition Market: Major Trends
- 6.2.1 Exhibition Industry - New Attraction for Investors
- 6.2.2 Seasonality of the Industry
- 6.2.3 Social Media Gaining Importance in MICE Industry
- Table 36: Future Relevance of Social Media for Meetings Industry
- 6.2.4 Increased Demand for Business Focuced Events
- Table C: Overnight MICE Arrivals by Country/Region
- 6.3 Global Exhibition Market: Key Challenges
- 6.3.1 Unmet Demand of Exhibition Space
- 6.3.2 Issues Related to Transportation and Logistics
- 6.3.3 Infrastructural Issues
- 6.3.4 International Competition
- 6.3.5 Internet Connectivity
- 7. Competitive Landscape: Global Exhibition Market
- Table D: Turnover of Exhibition Companies Worldwide, (In Euro Millions),
- 2012-2013
- Table 37: Exhibition Market Growth by Country, 2012-2013
- 8. Company Profiles: Global Exhibition Market
- 8.1 United Business Media (UBM)
- 8.1.1 Business Description
- 8.1.2 Financial Overview
- Table 38: UBM’s Revenue (In Millions), 2010-2014
- Table 39: UBM’s Revenue by Segment, 2014
- Table 40: UBM’s Revenue by Industry Verticals, 2014
- Table 41: UBM’s Revenue by Geography, 2014
- 8.1.3 Business Strategies
- Table 42: UBM Events Market (In US$ Millions), 2009-2013
- 8.2 Reed Exhibition
- 8.2.1 Business Description
- 8.2.2 Financial Overview
- Table 43: Reed Exhibitions Revenue, (In Millions), 2010-2014
- Table 44: Reed Exhibitions Revenue by Geographical Market, 2014
- Table 45: Reed Exhibitions Revenue by Format, 2013
- 8.2.3 Business Strategies
- Table 46: Reed Exhibitions Events in Emerging Markets, 2011-2014
- 8.3 Messe Frankfurt
- 8.3.1 Business Description
- Table E: Messe Frankfurt - Key Figures, 2013
- 8.3.2 Financial Overview
- Table 47: Messe Frankfurt Revenue, (In Millions), 2009-2013
- Table 48: Total Number of Events organized by Messe Frankfurt, (In Units)
- 2009-2013
- 8.3.3 Business Strategies
- 8.4 Informa Plc.
- 8.4.1 Business Description
- 8.4.2 Financial Overview
- Table 49: Informa PLC Revenue, (In Billions), 2009-2013
- Table 50: Divisional summary of Informa Plc. 2014
- Table 51: Informa Plc. Revenue by Geographical Market, 2014
- 8.4.3 Business Strategies