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Global Beer Market with Focus on Craft & Premium Beer Market: Size, Trends and Forecasts (2016-2020)

Global Beer Market with Focus on Craft & Premium Beer Market: Size, Trends and Forecasts (2016-2020)

Scope of the Report

The report titled “Global Beer Market with Focus on Craft & Premium Beer Market: Size, Trends and Forecasts (2016-2020)”, provides an in-depth analysis of the global beer market with detailed geographical analysis of major markets such as the US, China, South Korea, Taiwan, Malaysia and Singapore. The report also includes analysis of craft and premium beer in the US and other markets. Growth of market has also been forecasted for the period 2016-2020, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.

The report also includes detailed analysis of leading players in the global beer industry including attributes such as business overview, recent developments, financials and strategies adopted by the market leaders in order to ensure growth, sustainability, etc.

Company Coverage

Heinekein Holding NV
AB InBev SA
Diageo PLC

Executive Summary

Beer market by category is broadly divided into premium, super premium and draught. One of the popular beer categories, Craft beer refers to beer that is not brewed by one of the big ""mega-brewery"" corporations. Globally, beer market has been following premiumization trend with growth advent in craft beer and premium beer segment.

Global beer market is driven by rising demand from emerging markets, increasing market penetration of premium and craft beer; and growth opportunity in Asian markets. However, factors such as high regulation in craft brewing industry, distribution challenges from hypermarkets, emergence of alternative beverage categories and falling consumer demand are posing challenge to growth of the industry. Key trends prevailing in the industry includes rising consolidation in the global beer industry and growth of premium beer brands globally.


1. Executive Summary
2. Introduction
2.1 Beer Market: Overview
2.2 Beer Industry Analysis by Production
2.3 Beer Market: Outlets
3. Global Market Analysis
3.1 Global Beer Market: An Analysis
3.1.1 Global Beer Market Size by Value
Table A: Global Beer Market Size by Value, 2008-15 (US$ Billions)
3.1.2 Global Beer Market Size by Value Forecasted
Table B: Global Beer Market Size by Value Forecasted, 2016E-20E (US$ Billions)
3.1.3 Global Beer Industry Profit Growth
Table C: Global Beer Market Profit Growth, 2008-15 (US$)
3.1.4 Global Beer Market Size by Volume
Table D: Global Beer Market Size by Volume, 2008-15 (Billion Hectoliters) Table 1: Global Beer Industry Volume, Value and Trading Profit Growth, 2008-2015
3.1.5 Global Beer Market Volume Share by Region
Table E: Global Beer Market Volume Share by Region (2015)
3.1.6 Global Beer Market Volume Share by Competitors
Table F: Global Beer Market Volume Share by Competitors (2015)
3.2 Global Beer Market: Pricing Analysis
3.2.1 Global Beer Market Pricing Analysis
Table 2: Pricing Analysis of Major Players -AB InBev, Heineken and SABMiller, 2011-15 (US$ net sales/hl)
Table 3: US beer market 2015 (retail prices)
4. Regional/Country Analysis
4.1 Asia Beer Market: An Analysis
4.1.1 Asia Beer Market Size by Volume
Table G: Asia Beer Market Size by Volume, 2008-15 (Million Hectoliters)
4.1.2 Asia Beer Market Share by Nations
Table H: Asia Beer Market Volume Share by Nations (2015)
4.1.3 China Beer Market Size by Volume
Table I: China Beer Market Size by Volume, 2010-15 (Million Hectoliters)
4.1.4 China Beer Market Share by Competitors
Table J: China Beer Market Volume Share by Competitors (2015)
Table 4: H1 Highlights for the Chinese Beer Market
4.1.5 South Korea Beer Market Size by Volume
Table K: South Korea Beer Market Size by Volume, 2010-15 (Million Hectoliters)
4.1.6 Taiwan Beer Market Size by Volume
Table L: Taiwan Beer Market Size by Volume, 2010-15 (Million Hectoliters)
4.1.7 Malaysia Beer Market Size by Volume
Table M: Malaysia Beer Market Size by Volume, 2010-15 (Million Hectoliters)
4.1.8 Singapore Beer Market Size by Volume
Table N: Singapore Beer Market Size by Volume, 2010-15 (Million Hectoliters)
4.2 The US Beer Market: An Analysis
4.2.1 The US Beer Market Size by Volume
Table O: The US Beer Market Size by Volume, 2010-15 (Million Hectoliters)
4.2.2 The US Market Size by Volume
Table P: The US Beer Market Share by Segment (2015)
4.2.3 The US Craft Beer Market Size by Volume
Table Q: The US Craft Beer Market Size by Volume, 2010-15 (Million of 2.5 Gallon Cases)
4.2.4 The US Premium Beer Market Size by Volume
Table R: The US Premium Beer Market Size by Volume, 2013-15 (Million of 2.5 Gallon Cases)
5. Market Dynamics
5.1 Growth Drivers
5.1.1 Demand from emerging markets
Table S: GDP % change in Emerging and Developing Economies, 2012-20E (%)
5.1.2 Increasing market penetration of premium and craft beer
Table T: Premium beer penetration for Asian countries (2015)
5.1.3 Growth opportunity in Asian countries
Table U: Per capita beer consumption in Asian Countries (2015)
5.2 Challenges
5.2.1 High regulation in craft brewing
5.2.2 Distribution challenges from Hypermarket
5.2.3 Emergence of alternative beverage categories
5.2.4 Falling consumer demand
5.3 Market Trends
5.3.1 Consolidation in the Industry
Table 5: Key Major Brewing Transactions involving European listed Brewers
5.3.2 Growth of Premium Beer Brands Globally
Table 6: Heineken Global Premium Brands Growth
Table 7: Heineken's Premium Portfolio
6. Competitive Landscape
Table 8: Financial Comparison of Key Players of Global Beer Market (2017E)
Table 9: Peer Group Sustainability Ratio (2014/15)
Table V: Cider Category Competitive Landscape by Volume Sales, 2012 & 2015
Table W: Global Premium Spirits Market (volume) Share by Competitors (2015)
Table 10: Global Brewer’s EBIT and EPS Growth Forecast
Table 11: Global Brewer’s Sales Growth Forecast
7. Company Profile
7.1 Heinekein Holding NV
7.1.1 Business Overview
Table X: Heinekein Holding NV Sales by Geography (2015)
7.1.2 Financial Overview
Table Y: Heinekein Holding NV Sales; FY2013-FY2018E (US$ Billions)
7.1.3 Business Strategy
7.2 Anheuser-Busch InBev S.A. NV
7.2.1 Business Overview
Table Z: AB InBev SA Volume Share by Geography (FY2015)
7.2.2 Financial Overview
Table AA: AB InBev SA Sales; FY2011-FY2018E (US$ Million)
7.2.3 Business Strategy
7.3 Diageo PLC
7.3.1 Business Overview
Table BB: Diageo PLC Sales; FY2011-FY2018E (US$ Billion) Figure 29: Diageo PLC Net Sales by Category (FY2015)
7.3.2 Financial Overview
Table CC: Diageo PLC Net Sales by Category (FY2015)
7.3.3 Business Strategy

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