Trends in Personalization in Retail; Case Studies
“Trends in Personalization in Retail” report, published by Conlumino, gives a snapshot of some of the current examples of personalization in retail and the issues that arise.
Retailers are utilizing a host of platforms, including mobile and social media to engage customers and offer them a personalized shopping experience.
3D printing is gaining traction as a means to offer customization across product ranges by several retailers.
Apps and beacons are being used in a variety of ways to engage with consumers personally.
“Trends in Personalization in Retail” presents a snapshot of diverse examples of personalization strategies by retailers internationally. It covers a diverse range of in-store, product, omni-channel, promotional, and customer-engaging personalization strategies
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