Smart TV Market, by Resolution Type (HD TV , Full HD TV, 4K UHD TV, 8K TV, and Others), by Screen Type (Flat and Curved), by Screen Size (Below 32 Inches, 32 to 45 Inches, 46 to 55 Inches, 56 to 65 Inches, Above 65 Inches, and Others) by Screen Technolog

Smart TV Market, by Resolution Type (HD TV , Full HD TV, 4K UHD TV, 8K TV, and Others), by Screen Type (Flat and Curved), by Screen Size (Below 32 Inches, 32 to 45 Inches, 46 to 55 Inches, 56 to 65 Inches, Above 65 Inches, and Others) by Screen Technology (LCD (Liquid Crystal Display), LED (Light Emitting Diode), OLED (Organic Light Emitting Diode), and QLED (Quantum Dot Light Emitting Diode)), by Distribution Channel (Offline and Online), by Application (Residential and Commercial), and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2021 - 2028

Smart TV also known as connected TV is a digital television with integrated internet and interactive smart features. Smart TV is a combination of computer and social TV which allows users to use all the features of smartphones or computers on these smart TVs. In addition to this, smart TVs consists hardware and connections along with a TV operating system (OS) and a graphical user interface (GUI). Moreover, smart TVs come up with both Ethernet connection and built-in Wi-Fi which eradicates the need for a separate set-top box (STB) in the market. Smart TVs provide several functions such as web browsing, video-on-demand (VOD), and video streaming from services such as YouTube & Netflix which increases the demand for smart TVs in the market.

Market Dynamics

Rapid technological advancements along with the digital transformation of the broadcasting industry are the major factors propelling the market growth during the forecast period. The rise in adoption of internet of things (IoT) has increased the demand of smart connected devices which uses UHD (ultra-high-definition) screens. For instance, according to Coherent Market Insight analysis, the number of IoT-connected devices is expected to reach 37.5 billion by 2028 from 11.2 billion in 2020 worldwide. The UHD TVs with 4k resolution deliver superior definition images, and availability in large screen sizes of more than 50 inches have created the lucrative opportunities for the market growth. For instance, in July, 2020, Shinco, a China based company which manufacturer air conditioner/heat pumps, TVs, DVD-Players, GPS, and washing machines has launched latest television, the S43UQLS 43-inch 4K HDR LED Smart TV in India. This smart TV consist purpose-built interface known as Uniwall UI which supports the official versions of a number of popular apps and streaming services includes Hotstar, Zee5, Sony Liv, Jio Cinema, and Alt Balaji. Thus, in turn, increases the demand of smart TVs in the market.

Key features of the study:

  • This report provides in-depth analysis of the global smart TV market size (US$ Million) and compound annual growth rate (CAGR %) for the forecast period (2021– 2028), considering 2020 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategies adopted by the leading market players
  • It profiles leading players in the global smart TV market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, market capital, key developments, strategies, and future plans
  • Companies covered as a part of this study include Samsung, Panasonic Corporation, LG Electronics, Inc., Apple, Inc., Sony Corporation, Koninklijke Philips N.V., Videocon Industries Limited, Haier Electronics Group Co, Ltd., TCL Corporation, Hisense Group, Sansui Electric Co., Ltd., Micromax Informatics, Sharp Corporation, VIZIO, Inc., Toshiba Corporation, Hitachi Ltd., Insignia Systems Inc., and Westinghouse Electric Corporation
  • Insights from this report would allow marketers and management authorities of companies to make informed decisions regarding future product launches, product upgrades, market expansion, and marketing tactics
  • The global smart TV market report caters to various stakeholders in this industry including investors, suppliers, managed service providers, third-party service providers, distributors, new entrants, and value-added resellers
  • Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global smart TV market
Detailed Segmentation
  • Global Smart TV Market, By Resolution Type:
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others
  • Global Smart TV Market, By Screen Type:
  • Flat
  • Curved
  • Global Smart TV Market, By Screen Size:
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others
  • Global Smart TV Market, By Screen Technology:
  • LCD (Liquid Crystal Display)
  • LED (Light Emitting Diode)
  • OLED (Organic Light Emitting Diode)
  • QLED (Quantum Dot Light Emitting Diode)
  • Global Smart TV Market , By Distribution Channel:
  • Offline
  • Online
  • Global Smart TV Market , Application:
  • Residential
  • Commercial
  • Global Smart TV Market , By Region:
  • North America
  • By Resolution Type:
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others
  • By Screen Type:
  • Flat
  • Curved
  • By Screen Size:
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others
  • By Screen Technology:
  • LCD (Liquid Crystal Display)
  • LED (Light Emitting Diode)
  • OLED (Organic Light Emitting Diode)
  • QLED (Quantum Dot Light Emitting Diode)
  • By Distribution Channel:
  • Offline
  • Online
  • By Application:
  • Residential
  • Commercial
  • By Country:
  • U.S.
  • Canada
  • Europe
  • By Resolution Type:
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others
  • By Screen Type:
  • Flat
  • Curved
  • By Screen Size:
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others
  • By Screen Technology:
  • LCD (Liquid Crystal Display)
  • LED (Light Emitting Diode)
  • OLED (Organic Light Emitting Diode)
  • QLED (Quantum Dot Light Emitting Diode)
  • By Distribution Channel:
  • Offline
  • Online
  • By Application:
  • Residential
  • Commercial
  • By Country:
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
  • Asia Pacific
  • By Resolution Type:
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others
  • By Screen Type:
  • Flat
  • Curved
  • By Screen Size:
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others
  • By Screen Technology:
  • LCD (Liquid Crystal Display)
  • LED (Light Emitting Diode)
  • OLED (Organic Light Emitting Diode)
  • QLED (Quantum Dot Light Emitting Diode)
  • By Distribution Channel:
  • Offline
  • Online
  • By Application:
  • Residential
  • Commercial
  • By Country:
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Latin America
  • By Resolution Type:
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others
  • By Screen Type:
  • Flat
  • Curved
  • By Screen Size:
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others
  • By Screen Technology:
  • LCD (Liquid Crystal Display)
  • LED (Light Emitting Diode)
  • OLED (Organic Light Emitting Diode)
  • QLED (Quantum Dot Light Emitting Diode)
  • By Distribution Channel:
  • Offline
  • Online
  • By Application:
  • Residential
  • Commercial
  • By Country:
  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America
  • Middle East and Africa
  • By Resolution Type:
  • HD TV
  • Full HD TV
  • 4K UHD TV
  • 8K TV
  • Others
  • By Screen Type:
  • Flat
  • Curved
  • By Screen Size:
  • Below 32 Inches
  • 32 to 45 Inches
  • 46 to 55 Inches
  • 56 to 65 Inches
  • Above 65 Inches
  • Others
  • By Screen Technology:
  • LCD (Liquid Crystal Display)
  • LED (Light Emitting Diode)
  • OLED (Organic Light Emitting Diode)
  • QLED (Quantum Dot Light Emitting Diode)
  • By Distribution Channel:
  • Offline
  • Online
  • By Application:
  • Residential
  • Commercial
  • By Country/Region:
  • GCC Countries
  • South Africa
  • Rest of Middle East and Africa
  • Company Profiles
  • Samsung *
  • Company Overview
  • Product Portfolio
  • Financial Performance
  • Key Strategies
  • Recent Developments/ Updates
  • Panasonic Corporation
  • LG Electronics, Inc.
  • Apple, Inc.
  • Sony Corporation
  • Koninklijke Philips N.V.
  • Videocon Industries Limited
  • Haier Electronics Group Co, Ltd.
  • TCL Corporation
  • Hisense Group
  • Sansui Electric Co., Ltd.
  • Micromax Informatics
  • Sharp Corporation
  • VIZIO, Inc.
  • Toshiba Corporation
  • Hitachi Ltd.
  • Insignia Systems Inc.
  • Westinghouse Electric Corporation
“*” marked represents similar segmentation in other categories in the respective section.


1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
Market Snippet, By Resolution Type
Market Snippet, By Screen Type
Market Snippet, By Screen Size
Market Snippet, By Screen Technology
Market Snippet, By Distribution Channel
Market Snippet, By Application
Market Snippet, By Region
Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Drivers
Restraints
Market Opportunities
Regulatory Scenario
Industry Trend
Merger and Acquisitions
New system Launch/Approvals
Value Chain Analysis
Porter’s Analysis
PEST Analysis
Impact of COVID-19
4. Global Smart TV Market, By Resolution Type, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, 2020 and 2028 (%)
Segment Trends
HD TV
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Full HD TV
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
4K UHD TV
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
8K TV
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Others
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
5. Global Smart TV Market, By Screen Type, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, 2020 and 2028 (%)
Segment Trends
Flat
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Curved
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
6. Global Smart TV Market, By Screen Size, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, 2020 and 2028 (%)
Segment Trends
Below 32 Inches
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
32 to 45 Inches
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
46 to 55 Inches
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
56 to 65 Inches
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Above 65 Inches
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Others
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
7. Global Smart TV Market, By Screen Technology, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, 2020 and 2028 (%)
Segment Trends
LCD (Liquid Crystal Display)
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
LED (Light Emitting Diode)
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
OLED (Organic Light Emitting Diode)
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
QLED (Quantum Dot Light Emitting Diode)
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
8. Global Smart TV Market, By Distribution Channel, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, 2020 and 2028 (%)
Segment Trends
Offline
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Online
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
9. Global Smart TV Market, By Application, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, 2020 and 2028 (%)
Segment Trends
Residential
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
Commercial
Introduction
Market Size and Forecast, 2017–2028, (US$ Million)
10. Global Smart TV Market, By Region, 2020-2028 (US$ Million)
Introduction
Market Share Analysis, By Region, 2020 and 2028 (%)
North America
Regional Trends
Market Size and Forecast, By Resolution Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Size, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Technology, 2017–2028 (US$ Million)
Market Size and Forecast, By Distribution Channel, 2017–2028 (US$ Million)
Market Size and Forecast, By Application, 2017–2028 (US$ Million)
Market Share Analysis, By Country, 2020 and 2028 (%)
U.S.
Canada
Europe
Regional Trends
Market Size and Forecast, By Resolution Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Size, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Technology, 2017–2028 (US$ Million)
Market Size and Forecast, By Distribution Channel, 2017–2028 (US$ Million)
Market Size and Forecast, By Application, 2017–2028 (US$ Million)
Market Share Analysis, By Country, 2020 and 2028 (%)
U.K.
Germany
Spain
Italy
France
Russia
Rest of Europe
Asia Pacific
Regional Trends
Market Size and Forecast, By Resolution Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Size, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Technology, 2017–2028 (US$ Million)
Market Size and Forecast, By Distribution Channel, 2017–2028 (US$ Million)
Market Size and Forecast, By Application, 2017–2028 (US$ Million)
Market Share Analysis, By Country, 2020 and 2028 (%)
China
India
Japan
ASEAN
Australia
South Korea
Rest of Asia Pacific
Latin America
Regional Trends
Market Size and Forecast, By Resolution Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Size, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Technology, 2017–2028 (US$ Million)
Market Size and Forecast, By Distribution Channel, 2017–2028 (US$ Million)
Market Size and Forecast, By Application, 2017–2028 (US$ Million)
Market Share Analysis, By Country, 2020 and 2028 (%)
Brazil
Argentina
Mexico
Rest of Latin America
Middle East and Africa
Regional Trends
Market Size and Forecast, By Resolution Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Type, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Size, 2017–2028 (US$ Million)
Market Size and Forecast, By Screen Technology, 2017–2028 (US$ Million)
Market Size and Forecast, By Distribution Channel, 2017–2028 (US$ Million)
Market Size and Forecast, By Application, 2017–2028 (US$ Million)
Market Share Analysis, By Country/Region, 2020 and 2028 (%)
South Africa
GCC Countries
Rest of Middle East and Africa
11. Competitive Landscape
Company Profiles
Samsung
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Panasonic Corporation
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
LG Electronics, Inc.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Apple, Inc.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Sony Corporation
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Koninklijke Philips N.V.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Videocon Industries Limited
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Haier Electronics Group Co, Ltd.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
TCL Corporation
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Hisense Group
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Sansui Electric Co., Ltd.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Micromax Informatics
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Sharp Corporation
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
VIZIO, Inc.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Toshiba Corporation
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Hitachi Ltd.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Insignia Systems Inc.
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Westinghouse Electric Corporation
Company Overview
Product Portfolio
Financial Performance
Key Strategies
Recent Developments/Updates
Analyst Views
12. Section
References
Research Methodology
About us and Sales Contact
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