Cannabis Beverage Market, by Product Type (Alcoholic (Beer, Spirits and Wine) and Non-alcoholic (Marijuana Tea, Cannabis Soda, and Cannabis Coffee & Cold brew)), By End-Use (Household, and Restaurants & Cafes), By Distribution Channel (Convenience stores, Hypermarkets, Supermarkets, and Online) and by Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2019 - 2027
Cannabis is psychoactive drug derived from the cannabis plant which belongs to Cannabaceae family. It is also commonly known as marijuana and is used for both therapeutic treatments and recreational purposes. Since ancient times, cannabis was cultivated by people owing to its well-known medicinal benefits. Cannabis is usually consumed in form of vapors and sometimes it is infused in food products like brownies and cookies. The rise in consumption of cannabis among consumers around the world has led to the development of cannabis infused beverage products.
Market Dynamics
Although the medicinal benefits of cannabis are well known, the market growth is still driven by consumers who use cannabis for recreational purposes. Companies involved in production of cannabis beverages are focused on preparing emulsifications for cannabis in order to meet the consumer requirements for quick and instantaneous effects of cannabis after dosage. These emulsifications help in achieving the proper suspension of cannabis into liquids.
In recent times, the rising trend for consumption of healthy and dietary beverages among customers has been witnessed in the food & beverage industry. Health conscious consumers are now shifting their preferences towards using clean and organic ingredients based food products which have additional nutritional benefits. This scenario has led to the acceptance of beverages fused with cannabis as a substitute for cannabis smokers.
Among product type, the global cannabis beverage market is bifurcated into alcoholic and non- alcoholic beverages. Non-alcoholic cannabis beverages includes different products in which cannabis can be infused such as cannabis coffee, cannabis soda and marijuana tea.
Cannabis has been legalized by governments in some countries like U.S., Canada and others for both medical use and recreational purposes. However, the cannabis market still faces challenges due to the implementation of stringent regulations in many other regions. Key factors that halt the approval of the product and its launch into the market includes strict testing processes, safety standards and labelling mandates.
Key features of the study:
- This report provides in-depth analysis of global cannabis beverage and provides market size (US$ Million) and cumulative annual growth rate (CAGR %) for the forecast period (2019-2027), considering 2018 as the base year
- It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, regional outlook, and competitive strategy adopted by leading players
- It profiles leading players in the global cannabis beverage market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans
- Key companies covered as a part of this study MedReleaf Corp., Cronos Group Inc., GW Pharmaceuticals, Plc., CannTrust Holdings Inc., VIVO Cannabis Inc., Tilray Inc., General Cannabis Corporation, Koios Beverage Corporation, New Age Beverages Corporation, Dutch Windmill Spirits, Heineken, The Supreme Cannabis Company, and SK Rodnik.
- Insights from this report would allow marketers and management authorities of companies to make informed decision regarding future product launches, technology upgradation, market expansion, and marketing tactics
- The global cannabis beverage market report caters to various stakeholders in this industry including investors, suppliers, global cannabis beverage manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through the various strategy matrices used in analyzing the global cannabis beverage market
Detailed Segmentation:
- Global Cannabis Beverage Market, By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- Global Cannabis Beverage Market, By End-Use:
- Household
- Restaurants & Cafes
- Global Cannabis Beverage Market, By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Global Cannabis Beverage Market, By Region:
- North America
- U.S.
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Canada
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Latin America
- Brazil
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Argentina
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Mexico
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Rest of Latin America
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Europe
- U.K.
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Germany
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Italy
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- France
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Russia
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Rest of Europe
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Asia Pacific
- China
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- India
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Japan
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- ASEAN
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Australia & New Zealand
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Rest of Asia Pacific
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Middle East & Africa
- GCC
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- South Africa
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Middle East & Africa
- By Product Type:
- Alcoholic
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- By End-Use:
- Household
- Restaurants & Cafes
- By Distribution Channel:
- Convenience Stores
- Hypermarkets
- Supermarkets
- Online
- Company Profiles
- MedReleaf Corp.*
- Company Overview
- Product Portfolio
- Financial Performance
- Key Strategies
- Recent Developments
- Future Plans
- Cronos Group Inc.
- GW Pharmaceuticals, Plc.
- CannTrust Holdings Inc.
- VIVO Cannabis Inc.
- Tilray Inc.
- General Cannabis Corporation
- Koios Beverage Corporation
- New Age Beverages Corporation
- Dutch Windmill Spirits
- Heineken
- The Supreme Cannabis Company
- SK Rodnik
“*” marked represents similar segmentation in other categories in the respective section.
- 1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
- 2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Market Snippet, By Product Type
- Market Snippet, By End-Use
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
- Coherent Opportunity Map (COM)
- 3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Drivers
- Supply Side Drivers
- Demand Side Drivers
- Economic Drivers
- Restraints
- Market Opportunities
- Regulatory Scenario
- Industry Trend
- PEST Analysis
- PORTER’s Analysis
- New Product Approvals/Launch
- Promotion and Marketing Initiatives
- 4. Global Cannabis Beverage Market, By Product Type, 2017 - 2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 - 2027
- Segment Trends
- Alcoholic
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- Sub-segment Trends
- Beer
- Spirits
- Wine
- Non-Alcoholic
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- Sub-segment Trends
- Marijuana Tea
- Cannabis Soda
- Cannabis Coffee & Cold brew
- 5. Global Cannabis Beverage Market, By End-Use, 2017 - 2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 - 2027
- Segment Trends
- Household
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- Restaurants & Cafes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- 6. Global Cannabis Beverage Market, By Distribution Channel, 2017 - 2027 (US$ Million)
- Introduction
- Market Share Analysis, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, 2019 - 2027
- Segment Trends
- Convenience Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- Hypermarkets
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- Supermarkets
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- Online
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2027, (US$ Million)
- 7. Global Cannabis Beverage Market, By Region, 2017- 2027 (US$ Million)
- Introduction
- Market Share Analysis, By Region, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Region, 2019 - 2027
- North America
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 - 2027
- U.S.
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Canada
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Latin America
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 - 2027
- Brazil
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Argentina
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Mexico
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of Latin America
- Sub-region/Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Europe
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 - 2027
- Germany
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- France
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- U.K.
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Italy
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Russia
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of Europe
- Sub-region/Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Asia Pacific
- Market Share Analysis, By Country, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country, 2019 - 2027
- China
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- India
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Japan
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Australia & New Zealand
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- ASEAN
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of Asia Pacific
- Sub-region/Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Middle East & Africa
- Market Share Analysis, By Country/ Sub-region, 2017 and 2027 (%)
- Y-o-Y Growth Analysis, By Country/ Sub-region, 2019 - 2027
- GCC
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- South Africa
- Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- Rest of Middle East & Africa
- Sub-region/Country Trends
- Market Size and Forecast, By Product Type, 2017- 2027 (US$ Million)
- Market Size and Forecast, By End-Use, 2017- 2027 (US$ Million)
- Market Size and Forecast, By Distribution Channel, 2017- 2027 (US$ Million)
- 8. Competitive Landscape
- Heat Map Analysis
- Market Share Analysis
- Company Profiles
- MedReleaf Corp.
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- Cronos Group Inc.
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- GW Pharmaceuticals, Plc.
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- CannTrust Holdings Inc.
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- VIVO Cannabis Inc.
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- Tilray Inc.
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- General Cannabis Corporation
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- Koios Beverage Corporation
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- New Age Beverages Corporation
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- Dutch Windmill Spirits
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- Heineken
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- The Supreme Cannabis Company
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- SK Rodnik
- Company Overview
- Product Portfolio
- Financial Performance
- Recent Developments/Updates
- Future Plans
- References
- Research Methodology
- About us and Sales Contact
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