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Outdoor Furniture and Garden Umbrellas

Outdoor Furniture and Garden Umbrellas

U.S. outdoor furniture and garden umbrella sales increased about 7.3% per year in 2013 and 2014. Sales rebounded as the U.S. housing market recovered. Demand benefited from soaring new home construction and a rebound in existing home sales. As sales recovered, consumers increased their preference for metal outdoor furniture and cut their purchases of plastic and rattan outdoor furniture. On the other hand, sales of garden umbrellas continued to experience growing sales.

These and other industry trends are uncovered in this up-to-date Catalina First Look on Outdoor Furniture and Garden Umbrellas. This First Look also provides data on product line sales, price trends, exports and imports, factors driving demand, and the competitive environment. Data is compiled and analyzed from 1997 to the current year and the Executive Summary provides a five year forecast.

Please note: The delivery time for the electronic version of this report is 5 business days to allow for the preparation of an updated version prior to dispatch.


EXECUTIVE SUMMARY
U.S. market sales
Factors driving demand
Outdoor furniture material mix and price trends
Material input costs
Competitive environment
Outlook and five year forecast
OUTDOOR FURNITURE SALES
U.S. sales and growth analysis
Real sales trends
Price Index trends
U.S. SALES BY PRODUCT
Metal outdoor and casual furniture
Plastic and rattan furniture
Wood outdoor furniture
Garden umbrellas
U.S. IMPORTS
Import shipments and growth analysis
Imports’ share of U.S. sales
Imports for the top five countries of origin
U.S. EXPORTS
Export shipments and growth analysis
Exports’ share of U.S. shipments
Exports for the top five countries of destination
FACTORS DRIVING DEMAND
Consumer spending on outdoor equipment
New and existing home sales
Housing starts and permits
Employment, personal income, and mortgage rates
COMPETITVE ENVIRONMENT
Number of manufacturers
Average shipments per manufacturer
Share of U.S. shipments for the top manufacturers
Leading competitor sales trends

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