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Vodka (Spirits) Market in New Zealand: Market Profile to 2018

Vodka (Spirits) Market in New Zealand: Market Profile to 2018

Summary

This report presents data on the Vodka consumption trends in New Zealand. It analyzes Vodka consumption volumes and values at market and category level.

It examines the components of change in the market for the historic (2008-2013) and forecast (2014-2018) years by volumes and values, as well as the manner in which changes in consumer behavior have affected total volumes, values and the type of products chosen.

Key Findings

Canadean’s Vodka (Spirits) Market in New Zealand: Market Profile to 2018 provides data on New Zealand Vodka market, providing marketers with the essential tools to understand their own and their competitors’ position in the market. Thus allowing them to use the information to accurately identify the areas where they want to compete in the future.

This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for overall Vodka sales and which categories and segments will see growth in the coming years.

Synopsis

Vodka (Spirits) Market in New Zealand: Market Profile to 2018 provides you with the following:

Overall Spirits market analysis

Vodka market value by category

Overall Spirits market analysis by volume

Vodka market volume by category.

Reasons To Buy

Gain insight into the Vodka consumption in New Zealand.

Detailed product sales segmentation (for both volumes and values) are provided.

Forecasts from 2014 to 2018 will allow marketers to understand the future pattern of market trends; from winners and losers to category dynamics and thereby easily indentify the key areas in which they want to compete in the future.


1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2013 actual sales; while forecasts are provided for 2014 – 2018
1.2.2 Category Definitions
1.2.3 Distribution Channel Definitions
1.2.4 Volume Units and Aggregations
1.2.5 CAGR Definition and Calculation
1.2.6 Graphical representation of Brands
1.2.7 Exchange Rates
1.2.8 Methodology Summary
2 New Zealand Vodka Market Analysis, 2008–18
2.1 Vodka Value Analysis, 2008–18
2.1.1 Vodka Market by Value, 2008–18
2.1.2 Vodka Market Value by Segments, 2008–18
2.2 Vodka Volume Analysis, 2008–18
2.2.1 Vodka Market by Volume, 2008–18
2.2.2 Vodka Market Volume by Segments, 2008–18
2.3 Market Growth Dynamics – Vodka, 2008–18
2.3.1 Vodka Market Growth Dynamics by Value, 2008–18
2.3.2 Vodka Market Growth Dynamics by Volume, 2008–18
2.4 Flavoured Vodka Analysis, 2008–18
2.4.1 Flavoured Vodka Market by Value, 2008–18
2.4.2 Flavoured Vodka Market by Volume, 2008–18
2.5 Unflavoured Vodka Analysis, 2008–18
2.5.1 Unflavoured Vodka Market by Value, 2008–18
2.5.2 Unflavoured Vodka Market by Volume, 2008–18
2.6 Vodka Brand Analysis, 2010–13
2.7 Vodka Distribution Channel Analysis, 2010–13
3 Appendix
3.1 About Canadean
3.2 Disclaimer
List of Tables
Table 1: Category Definitions - Spirits Market
Table 2: Distribution Channel Definitions - Spirits Market
Table 3: Volume Units for Spirits Market
Table 4: New Zealand Exchange Rate NZD – USD (Annual Average), 2008 – 2013
Table 5: New Zealand Exchange Rate NZD – USD (Annual Average), 2014 – 2018 Forecast
Table 6: New Zealand Vodka Market Value (NZD m) and Growth (Y-o-Y), 2008–18
Table 7: New Zealand Vodka Market Value (USD m) and Growth (Y-o-Y), 2008–18
Table 8: New Zealand Vodka Market Value (NZD m) by Segments, 2008–13
Table 9: New Zealand Vodka Market Value (NZD m) by Segments, 2013–18
Table 10: New Zealand Vodka Market Value (USD m) by Segments, 2008–13
Table 11: New Zealand Vodka Market Value (USD m) by Segments, 2013–18
Table 12: New Zealand Vodka Market Volume (Liters m) and Growth (Y-o-Y), 2008–18
Table 13: New Zealand Vodka Market Volume (Liters m) by Segments, 2008–13
Table 14: New Zealand Vodka Market Volume (Liters m) by Segments, 2013–18
Table 15: New Zealand Vodka Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Value (NZD m), by Segments
Table 16: New Zealand Vodka Market Dynamics: past and future growth rates (2008–13 & 2013–18) and market size (2008, 2013 & 2018), by Volume (Liters m), by Segments
Table 17: New Zealand Flavoured Vodka Market by Value (NZD m), 2008–18
Table 18: New Zealand Flavoured Vodka Market by Value (USD m), 2008–18
Table 19: New Zealand Flavoured Vodka Market by Volume (Liters m), 2008–18
Table 20: New Zealand Unflavoured Vodka Market by Value (NZD m), 2008–18
Table 21: New Zealand Unflavoured Vodka Market by Value (USD m), 2008–18
Table 22: New Zealand Unflavoured Vodka Market by Volume (Liters m), 2008–18
Table 23: New Zealand Vodka Market Volume by Brands (Liters m), 2010–13
Table 24: New Zealand Vodka Market Volume by Distribution Channel (Liters m), 2010–13
List of Figures
Figure 1: New Zealand Vodka Market Value (NZD m) and Growth (Y-o-Y), 2008–18
Figure 2: New Zealand Vodka Market Value (NZD m) by Segments, 2008–18
Figure 3: New Zealand Vodka Market Volume (Liters m) and Growth (Y-o-Y), 2008–18
Figure 4: New Zealand Vodka Market Volume (Liters m) by Segments, 2008–18
Figure 5: New Zealand Vodka Market Growth Dynamics by Value, 2008–18
Figure 6: New Zealand Vodka Market Growth Dynamics by Volume, 2008–18
Figure 7: New Zealand Flavoured Vodka Market by Value (NZD m), 2008–18
Figure 8: New Zealand Flavoured Vodka Market by Volume (Liters m), 2008–18
Figure 9: New Zealand Unflavoured Vodka Market by Value (NZD m), 2008–18
Figure 10: New Zealand Unflavoured Vodka Market by Volume (Liters m), 2008–18
Figure 11: New Zealand Vodka Market Volume by Distribution Channel (Liters m), 2010–13

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