Smokeless Tobacco in Hungary

Smokeless Tobacco in Hungary


Smokeless tobacco is not popular in Hungary despite the sale of both snuff and chewing tobacco being permitted. The absence of any historic use of smokeless tobacco and an overwhelming preference for manufactured cigarettes largely explains this. At best, volumes are put at only 300kg per annum with sales declining from a recent high of more than 140g  in 2009. Snuff dominates as the use of chewing tobacco is marginal. This is 450kg in the report

Key Findings

Smokeless tobacco lags behind all other sectors of the market both in terms of size and recent development. Sales stubbornly remain less than one ton per annum

The leading player in the snuff market, as in many other parts of Eastern Europe, is Pöschl, which is represented locally by TTI

Germany is the main source of imports, which is likely to relate wholly to snuff products from Pöschl. Germany accounted for almost 80% of value imports in 2013, followed by the UK with 21%

The Hungarian market for Smokeless Tobacco is marginal and is expected to remain this way, with per capita consumption forecast to remain at 0.03g per person by 2024


“Smokeless Tobacco in Hungary”, is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Hungarian market.

What else does this report offer?

Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise

Detailed information such as market shares and recent developments of the manufacturers and leading brands, along with company profiles

Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production

Prospects and forecasts of overall sales and consumption for 2014 to 2024

Reasons To Buy

Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market

Identify the areas of growth and opportunities, which will aid effective marketing planning

As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Hungarian market is key to ensuring maximum future sales

The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes — prime intelligence for marketers

Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future

Executive summary
Market context
Smokeless Tobacco market
Market size and structure
Smokeless Tobacco Consumption, Kg’s, 2005–2015
Per Capita Consumption, Grams Per Year, 2005–2015
Production and trade
Imports of Smokeless Tobacco, Volume & Value, 2004 & 2010–2013
Taxation and retail price
New system to apply specific excise and VAT to other tobacco products
Manufacturers and brands
Market leader manufacturer of smokeless Tobacco in Hungary: Pöschl
The smoking population is not inclined to use Smokeless Tobacco products
Operating constraints
Operating constraints
Prospects and Forecast
Smokeless Tobacco Consumption, 2014–2024
Additional data tables
Summary methodology
About Canadean

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