Smokeless Tobacco in the US, 2016

Smokeless Tobacco in the US, 2016


The use of smokeless tobacco in the US continues to expand despite a number of pressures against the use of the product. Since 2006, overall consumption has been growing, despite a marginal decline in 2009 due to the impact of tax driven rises, particularly for chewing tobacco, before recovering from 2010 onwards. In per capita terms, use is high at approximately 192.4g per person.

Key Findings

The US tobacco products market is one of the largest in the world but is in decline, with overall consumption having fallen by almost 30% since 2000

A relatively small number of manufacturers supply smokeless tobacco in the US, but interest in the sector has sparked acquisitions in recent years

Demand for smokeless tobacco is expected to expand between 2014 and 2024, although chewing tobacco use is expected to continue to decline in favor of moist snuff and similar products


“Smokeless Tobacco in the US” is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the US’ market.

What else does this report offer?

Market size and structure and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise

Detailed information such as market shares and recent developments of manufacturers and leading brands, along with company profiles

Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production

Prospects and forecasts of overall sales and consumption for 2014 to 2024

Reasons To Buy

Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market

Identify the areas of growth and opportunities, which will aid effective marketing planning

As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the US market is key to ensuring maximum future sales

Understand the market dynamics and essential data to benchmark your position and identify where to compete in the future

Executive summary
Market context
Tobacco Products Market, Tonnes, %, 2005 & 2015
Tobacco Products Market, Tonnes, 2005-2015
Market size and structure
Smokeless Tobacco Consumption, Tonnes, 2004-2015
Per Capita Consumption, Grams Per Year, 2004-2015
Smokeless Tobacco: Market Segmentation, tonnes, 2004-2015
Moist Snuff: Market Development by Segment, % Volume, 2004-2014
Moist Snuff: Market share by flavor, 2012
Production and trade
Production, Tonnes, ‘000, 2004-2014
Imports, tonnes, 2004-2013
Snuff, Imports by country of origin, top countries, Volume %, 2013
Snuff, Imports by Country of Origin, Top Countries, % Value, 2013
Chewing Tobacco, Imports by Country of Origin, Top Countries, Volume %, 2013
Chewing Tobacco, Imports by Country of Origin, Top Countries, Value %, 2013
Exports, tonnes, 2004-2013
Snuff, Exports by country of destination, top countries, Volume %, 2014
Snuff, Exports by Country of Destination, Top Countries, % Value, 2013
Chewing Tobacco, Exports by Country of Destination, Top Countries, Volume %, 2014
Chewing Tobacco, Exports by Country of Destination, Top Countries, Value
Taxation and retail price
Federal Excise Tax Rates: Smokeless Tobacco, US$,1986-2015
State Tax Rates on Smokeless Tobacco Products, 2016
Smokeless Tobacco: Selected Retail Prices, 2010, 2012-2014
Manufacturers and brands
Smokeless Tobacco: Manufacturer Shares by Sector, % Volume 2000-2014
Moist & Dry Snuff: Manufacturer Shares, % Volume 2000-2014
Chewing Tobacco: Manufacturer Shares By Segment, % Volume, 2000-2013
Moist Snuff: Brand Shares, % Volume, 2000-2014
Dry Snuff: Brand Shares, % Volume, 2006-2013
Snus: Brand Shares, % Volume, 2009-2013
Loose Leaf Tobacco : Brand Shares, % Volume, 2000-2013
Plug : Brand Shares, % Volume, 2000-2013
Moist Plug : Brand Shares, % Volume, 2000-2013
Snus: Leading SKU’s, 2014
Smokeless Tobacco Use by Age, Gender, Ethnicity & Geography, 2002-2012
Adult Smoking Prevalence, Total and by Gender, %, 2004-2013
Operating constraints
Operating constraints
Advertising restrictions
Heath warnings and labelling requirements
Prospects and forecasts
Smokeless tobacco and per capita consumption, 2014-2024
Per Capita Consumption, Grams Per Year, 2014-2024
Additional data tables
Summary methodology
About Canadean

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