Seize+Adapt Case Study: Wider Applications for Rat Poison Packaging

Seize+Adapt Case Study: Wider Applications for Rat Poison Packaging


Pack-Track encourages you to think laterally and explore opportunities available outside your own market sectors. This case study takes a closer look at a pack currently used for Gesal Protect rat poison and considers how it could cross over into other product categories.


Use Canadean Consumer's selection of Pack-Track Seize+Adapt case studies to inspire packaging innovation.

Understand the consumer trends that influence packaging innovation and consumer interaction with this pack.

Learn to look outside your sector – sometimes a very small element of a pack could have application to your product.

Reasons To Buy

Why is the Gesal Protect rat poison pack considered an interesting case for Seize+Adapt?

What are the key packaging benefits of this pack?

Which consumer trends has this packaging innovation capitalized on?

Could this packaging idea work for my brands or products and give me an advantage over competitors?

Key Highlights

Discusses key features and packaging benefits of Gesal Protect's easy-to-use rat poison pack.

Explores how this means of quick, easy, and hygienic dosing and dispensing could be applied to other product categories.

Please Note: Due to the brevity and/or nature of the content posted, there is no table of contents available for this report.

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