Market Research Logo

Quarterly Beverage Tracker Fourth Quarter 2015: Republic Of Ireland; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages

Quarterly Beverage Tracker Fourth Quarter 2015: Republic Of Ireland; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages

Summary

Health awareness around sugar content in soft drinks, safe drinking limits for alcoholic drinks and nutritional benefits of dairy drinks continue to shape trends across the market. Milder weather during Q4-15 benefited categories such as packaged water, but only slowed declines in other categories (including beer) and was less favourable towards hot drinks. Retailers and discounters have attracted much media attention due to low priced white milk in the UK, which led to farmer protests

Key Findings

Recent flooding and shifting consumer health awareness were factors influencing a double-digit increase in packaged water consumption in Quarter 4

Promotional activities during the Rugby World Cup and the festive season helped to slow the rate of decline for beers

Protein milks are increasing as interest in ‘value added’ white milk continues

With many consumers adding fruit, green and herbal teas to their shopping basket, consumers are focusing more on health issues, which has stimulated growth within herbal and specialty hot teas

Synopsis

Canadean’s Republic of Ireland Quarterly Beverage Tracker Q4-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Topline consumption volumes for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts for all beverage categories

Carbonates consumption data for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts split by regular vs low calorie, and key flavour

An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

Update on important soft drinks corporate activity

Quarterly selected retail price movements for key brands by category covering the most recent five quarters

Our Q4 special focus update on the latest trends in functional and flavoured waters

Reasons To Buy

Gain an in-depth understanding of the most up-to-date trends in the Republic Of Ireland beverage industry to support and enhance your strategic planning

Investigate the latest quarterly and emerging annual trends in Republic Of Ireland to back your marketing initiatives

Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

View a selection of the key quarterly new soft drinks product launches and identify competitor activity

Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation


1.1.A Glance
1.2 Impact.The Economic Situation
1.3 Highlights
1.4 Market Drivers
1.5 Market Trends
1.6 Soft Drinks
1.6.1. Packaged Water
1.6.2. Bulk/HOD Water
1.6.3. Carbonates
1.6.4. Juice
1.6.5. Nectars
1.6.6. Still Drinks
1.6.7. Squash/Syrups
1.6.8. Iced/RTD Tea Drinks
1.6.9. Sports Drinks
1.6.10 Energy Drinks
1.7 Alcoholic Drinks
1.7.1. Beer
1.7.2. Cider
1.7.3. Spirits
1.7.4. Wines
1.7.5. Other Alcoholic Drinks
1.8 Dairy Drinks
1.8.1. White Milk
1.8.2. Cultured Dairy Drinks
1.8.3. Flavored Milk
1.8.4. Soymilk
1.8.5. Grain, Nut, Rice and Seed Milk Alternative Drinks
1.9 Hot Beverages
1.9.1. Hot Tea
1.9.2. Hot Coffee
1.10 Focus.Flavoured & Functional Waters
1.11 Data Tables
1.12 Pricing Tables
List.Tables
Table.Republic.Ireland.a Glance - Quarterly Performance and Latest Forecast
Table.Impact.The Economic Situation
Table.Functional & Flavored Waters, 2013-2015 F
Table.Commercial Beverage Market Trends - Million Liters, 2015 P-2016 F
Table.Commercial Beverage Market Trends - Million Unit Cases, 2015 P-2016 F
Table.Soft Drinks Market Trends - Million Liters, 2015 P-2016 F
Table.Soft Drinks Market Trends - Million Unit Cases, 2015 P-2016 F
Table.Carbonates Market Trends - Million Liters, 2015 P-2016 F
Table.Carbonates Market Trends - Million Unit Cases, 2015 P-2016 F
Table.Selected Retail Price Movements, 2015-2016

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report