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Mary Kay Inc.: Consumer Packaged Goods - Company Profile & SWOT Report

Mary Kay Inc.: Consumer Packaged Goods - Company Profile & SWOT Report

Product Synopsis

Canadean's Mary Kay Inc.: Consumer Packaged Goods - Company Profile & SWOT Report contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and services, SWOT analysis, business description, company history, recent developments, key employees as well as company locations and subsidiaries.

Introduction and Landscape

This report is a crucial resource for industry executives and anyone looking to access key information about Mary Kay Inc.

The report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Canadean strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.

Key Features and Benefits

Examines and identifies key information and issues about Mary Kay Inc. for business intelligence requirements.

Studies and presents the company's strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported.

The profile also contains information on business operations, company history, major products and services, key employees, and locations and subsidiaries.

Key Market Issues

Quickly enhance your understanding of Mary Kay Inc.

Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry.

Increase business/sales activities by understanding your competitors’ businesses better.

Recognize potential partnerships and suppliers.

Key Highlights

Mary Kay Inc. (Mary Kay) is a direct selling company which offers color cosmetics, body care and skin care products for men and women. The company develops, tests, manufactures and markets various skin care products such as moisturizers, cleansers, anti aging products, and lip and eye care products among others; makeup products for eyes, lips and cheeks, foundations, powders, concealers, and compacts; beauty and sun care products and fragrances under the brand of Mary Kay . It manufactures and retails more than 200 premium products in over 35 countries. The company's manufacturing facilities are located in the US and China. Mary Kay is headquartered in Dallas, Texas, the US.


1 Mary Kay Inc.
2 Mary Kay Inc. - Key Employees
3 Mary Kay Inc. - Key Employees Biographies
4 Mary Kay Inc. - Major Products and Services
5 Mary Kay Inc. - History
6 Mary Kay Inc. - Locations and Subsidiaries
6.1 Mary Kay Inc. - Head Office
6.2 Mary Kay Inc. - Other Locations and Subsidiaries
7 Mary Kay Inc. - Business Analysis
7.1 Mary Kay Inc. - Company Overview
7.2 Mary Kay Inc. - Business Description
8 Mary Kay Inc. - SWOT Analysis
8.1 Mary Kay Inc. - SWOT Analysis - Overview
8.2 Mary Kay Inc. - Strengths
8.2.1 Strength - Strong Direct Marketing Channel
8.2.2 Strength - Global Presence
8.3 Mary Kay Inc. - Weaknesses
8.3.1 Weaknesses - Lack of Presence in Herbal Cosmetic Markets
8.4 Mary Kay Inc. - Opportunities
8.4.1 Opportunities - Product Launches
8.4.2 Opportunities - Growing Cosmetics Market in Asia
8.4.3 Opportunities - Growth of Web-Based Stores
8.5 Mary Kay Inc. - Threats
8.5.1 Threats - Rising Counterfeit Goods Market
8.5.2 Threats - Rising Labor Costs in the US
8.5.3 Threats - Stringent Regulations
9 Mary Kay Inc. - Recent Developments
10 Appendix
10.1 Methodology
10.2 Disclaimer
List of Tables
Table 1: Mary Kay Inc. - Key Employees
Table 2: Mary Kay Inc. - Key Employees Biographies
Table 3: Mary Kay Inc. - Major Products and Services
Table 4: Mary Kay Inc. - History
Table 5: Mary Kay Inc. - Subsidiaries

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