Consumer and Market Insights: Wine in Philippines
Summary
The Wine market in the Philippines is forecast to register a similar growth during 2015-2020 as in 2010-2015. Filipino consumers are opting for value for money products in the Wine market. The Still Wine category has the highest volume share in the overall Wine market, while the Sparkling Wine category is expected to register fastest value growth among all categories during 2015-2020. Hypermarkets & Supermarkets is the leading distribution channel in the Filipino Wine & Spirits market. Glass and bottle is the most commonly used packaging material in the Filipino Wine market.
Key Findings
The Wine market in Philippines is forecast to register a CAGR of 5.4% during 2015-2020.
The Sparkling Wine category is forecast to register the fastest volume growth.
The Champagne segment is expected to gain maximum share growth within the Sparkling Wine category.
Stopper is the commonly used closure type in the Philippine’s Wine market.
Bel Mondo Italia Corp is the leading Sparkling Wine brand in Philippines.
Synopsis
Canadean’s Consumer and Market Insights report on the Wine market in Philippines provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Fortified Wine, Sparkling Wine and Still Wine with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass, Paper & Board and Rigid Plastics; container data for: Bottle, Carton and Bag-In-Box
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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