Consumer and Market Insights: Wine in the Netherlands
Summary The Netherlands Wine market is forecast to register growth in value as well as volume terms during 2015-2020. The Still Wine category has the highest volume share in 2015, whereas Sparkling Wine category is projected to be the fastest growing during 2015-2020. A decrease in per capita GDP and disposable income per household during 2010-15, is leading the Dutch consumers to opt for value-for-money Wine products. The online Wine market in the Netherlands is poised for significant growth in future backed by strong internet penetration.
Key Findings Of the three categories analyzed, Sparkling Wine is forecast to be the fastest growing value category, registering a CAGR of 5.4% during 2015-2020
The Wine market in the Netherlands account for more than three-fourth of the overall Wine & Spirits sales in 2015
Private label products had high market penetration of 26.5% in 2015. They compete with brands, which has resulted in a private label products gaining market share from brands during 2012-2015
Novel & Experiential and Product Specificity are the major trends that are driving sales in the Netherlands Wine market
Synopsis Canadean’s Consumer and Market Insights report on the Wine market in the Netherlands provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Fortified Wine, Sparkling Wine and Still Wine with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass, Paper & Board, Rigid Metal; container data for: Bottle, Can - Drinks and Carton
Consumer level trends: Top four consumer trends which influence Wine products consumption
Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020
Reasons To Buy Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Access the key and most influential consumer trends driving Wine products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Access to analysis on products launched in the market
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion