Consumer and Market Insights: Wine in Malaysia
The Wine market in Malaysia is forecast to register higher growth in value terms during 2015-2020 as compared to 2010-2015. The Still Wine is has the highest volume share while the Fortified Wine is forecast to register the fastest growth in volume terms during 2015-2020. The White Wine segment is expected to gain maximum share growth within the Still Wine category. On-trade transactions lead the distribution of the Wine & Spirits Market in Malaysia. Glass is the most commonly used packaging material in the Malaysian Wine market.
The Wine market in Malaysia is forecast to register a CAGR of 6.4% during 2015-2020.
The Fortified Wine category is forecast to register the fastest volume growth.
The White Wine segment is expected to gain maximum share growth within the Still Wine category.
Stopper is the commonly used closure type in the Malaysian Wine market.
LVMH Moët Hennessy • Louis Vuitton S.A. is the leading Still Wine brand in Malaysia.
Canadean’s Consumer and Market Insights report on the Wine market in Malaysia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Fortified Wine, Sparkling Wine and Still Wine with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass and Rigid Plastics; container data for: Bottle and Can-Drink.
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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