Summary The Colombian Wine market is led by the Still Wine category in both value and volume terms. The Fortified Wine category is forecast to witness the fastest growth in both value and volume terms during 2015-2020. The Colombian consumers are opting for value for money products in the Wine market. On-trade transactions account for the highest distribution share for Wine products in the country. Davide Campari-Milano S.p.A. and Bodegas del rhin ltda are the leading market players in Colombia. type in the Bulgarian Wine market.
Key Findings The Wine market in Colombia is forecast to register a CAGR of 5.7% during 2015-2020.
The Fortified Wine category is forecast to register the fastest volume growth.
Purchasing behavior of Colombians is inclined toward value for money products in the Wine market.
The Champagne segment is expected to gain share growth within the Sparkling Wine category.
Stopper is the commonly used closure type in the Colombian Wine market.
Synopsis Canadean’s Consumer and Market Insights report on the Wine market in Colombia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Fortified Wine, Sparkling Wine and Still Wine with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass and Paper & Board; container data for: Bottle, Bag-In-Box and Carton.
Reasons To Buy Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning