Consumer and Market Insights: Syrups & Spreads Market in Greece
The Greek Syrups & Spreads market is led by Jams, Jellies & Preserves category. The Syrups category is forecast to register the fastest growth in both value and volume terms during 2015-2020.
Of the five categories analyzed, Jams, Jellies & Preserves will be the largest value category, registering a CAGR of 2.5% during 2015-2020
Older consumers accounts for more than one-third of Jams, Jellies & Preserves consumption
Hypermarkets & Supermarkets is the leading distribution channel accounting for more than half of the overall Syrups & Spreads distribution
Private label products had high market penetration of 20.9% in 2015. They compete with brands, which has resulted in a Private Label products gaining market share from brands during 2012-2015
Canadean’s Consumer and Market Insights report on the Syrups & Spreads market in Greece provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2015-2020
Category coverage: Value and growth analysis for Syrups, Molasses, Sweet Spreads, Jams, Jellies & Preserves and Savory Spreads, with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: Jar, Tub Can-Food and others
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
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