Consumer and Market Insights: Spirits Market in Spain
The Spirits market in Spain is forecast to register negative growth in both value and volume terms during 2015-2019. Whiskey is the largest category, while Tequila & Mezcal is forecast to register fastest growth during 2015-2019. On-Trade accounted for majority of the sales in the Wine & Spirits market in Spain.
Of the eight categories analyzed, Tequila & Mezcal will be the fastest growing value category, registering a CAGR of 1.6% during 2015-2019
The Spirits market in Spain accounted for nearly one-fourth of the overall Wine & Spirits retail sales during 2011-2014
Bottle is the only container type used for packaging of products in the Spain Spirits market.
The Spirits market in the country is highly competitive and is led by players such as Pernod Ricard S.A. and Diageo plc
Canadean’s Consumer and Market Insights report on the Spirits market in Spain provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2019
Category coverage: Value and growth analysis for Brandy, Gin & Genever, Liqueurs, Rum, Specialty Spirits, Tequila & Mezcal, Vodka, and Whiskey, with inputs on individual segment share within each category and the change in their market share forecast for 2015-2019
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014
Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and more
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for glass, rigid plastics, rigid metal and others; container data for: Bottle, tubs, foils and others.
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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